KLM Launches Enhanced Website Featuring iSeatz's In-Path Plus

NEW ORLEANS, July 15 /PRNewswire/ -- KLM, one of the world's largest airline companies, and iSeatz, the world's leading provider of customized in-path private label travel and entertainment solutions, today announced the launch of the enhanced klm.com, the first website to utilize iSeatz's groundbreaking In-Path Plus technology platform.

In-Path Plus enables iSeatz to directly manage the user experience for its clients by adding new products and technological upgrades to the site, while featuring the single checkout process and functionality that iSeatz's original In-Path solution also offers. This new full-service approach allows organizations like KLM to focus on their core business and better serve their customers, while materially decreasing time to market, launch costs, and total cost of ownership over the lifetime of the implementation.  

"As the leader in developing next-generation private label solutions, we are thrilled to introduce an innovative technology that increases efficiencies and time to market for our clients," said Kenneth Purcell, CEO, iSeatz. "KLM is committed to using the best in technology and it is an honor to be an integral part of the process."

iSeatz's engagement with KLM began in 2009 with the creation and launch of a customized private-label booking engine on klm.com, which offers customers access to nearly 200,000 leading service and product providers and the ability to purchase a range of travel amenities like ground transportation, hotel accommodation and car rental in a single transaction. The addition of In-Path Plus represents a major upgrade to KLM's existing ancillary cross-sell technology platform.  

About iSeatz

iSeatz is the global provider of customized online travel and entertainment solutions that offer immediate access to nearly 200,000 services and products. iSeatz powers differentiated loyalty programs, ancillary revenue and brand devotion by seamlessly integrating its flexible booking engine into its clients' relevant customer touch points. The proprietary supplier and transaction aggregation application, iSeatz OneView, enables clients to consolidate the components of multiple transactions into a single real-time record that can be easily managed online. iSeatz is the choice of industry leaders including Amtrak, CitiBank, Delta Air Lines, KLM/Air France, MasterCard and Orbitz, and was ranked in the 2009 and 2008 Inc. 500 list of the fastest growing private companies in the U.S. For more information about iSeatz, visit www.iseatz.com.

About KLM

KLM Royal Dutch Airlines was founded in 1919, making it the world's oldest airline operating under its original name. In 2004, Air France and KLM merged to form AIR FRANCE KLM. The merger produced the strongest European airline group based on two powerful brands names and hubs, Amsterdam Airport Schiphol and Paris Charles de Gaulle. The two airlines collaborate on three core activities - passenger transport, cargo and aircraft maintenance - while maintaining their own identities.

KLM serves 137 destinations using a modern fleet of 114 aircraft and employs 37,000 people around the world. KLM is a member of SkyTeam, an airline alliance offering a network of 905 destinations all over the globe. In the Netherlands, KLM comprises the core of the KLM Group which further includes KLM Cityhopper, Martinair and Transavia.com.

SOURCE iSeatz