Knotice Continues to Add Strategic Expertise

AKRON, Ohio,  Aug. 23, 2011 /PRNewswire/ -- Knotice, the leading provider of direct digital marketing software and services, today announces the appointment of Jeff Carey as director of analysis and strategy, and Brent Williams as director of professional services.

(Photo: http://photos.prnewswire.com/prnh/20110823/CL55955)

Carey brings over 15 years of comprehensive business-intelligence experience to Knotice's rapidly growing team. A data driven marketing leader, Carey has utilized his expertise at a variety of notable companies, including Charter Communications where he served as senior director of marketing science, Dell, and Bass Pro Shops. In his new role, Carey will be responsible for supporting insight-driven marketing strategies, and leveraging advanced segmentation approaches, modeling, and data analysis. He will also work with Knotice customers to develop key platform requirements within Knotice's innovative on-demand software, Concentri®.

Williams comes to Knotice after serving as vice president of interactive marketing for KeyBank, as manager of Internet strategy and solutions for KraftMaid, and as the senior user experience advocate for Progressive Insurance. With over 17 years of experience in the interactive marketing space, Williams has a proven track record in email, mobile and social media integration utilizing his skills in user interaction design, information architecture, alternative media integration, and Web development. He will be responsible for defining and guiding growth strategy for Knotice's customers through the use of the company's game-changing direct digital marketing solutions.  

"I am pleased to welcome both Jeff and Brent to the Knotice team. Drawing on their wealth of expertise, we will continue to help our customers achieve exciting levels of success with their direct digital marketing efforts," said Brian Deagan, CEO and co-founder of Knotice.

The news of Carey's and Williams' appointments follows the announcement that Knotice has created over 20 new jobs in Northeast Ohio. To view Knotice's current employment opportunities, go to http://www.knotice.com/careers.

About Knotice 
Knotice (pronounced "notice") maximizes the ROI of direct digital marketing – interactive marketing communications that can be addressed to a specific individual – through process automation, increased relevance and improved performance. Working with clients throughout North America, Knotice provides efficient, effective delivery of highly-targeted marketing communications through today's primary digital channels. Founded in 2003, Knotice is headquartered in Akron, Ohio, along the banks of the Ohio-Erie Canal. For more information, visit http://www.knotice.com. 

About Knotice's Concentri® Software 
Knotice's on-demand software is called Concentri®. Solutions include Concentri Mobile for mobile marketing, Concentri EmailPlus for email marketing, Concentri SiteTarget for onsite targeting, along with landing page management, testing and optimization, and universal profile management for data centralization. Concentri enables marketers to easily engage today's digital consumers and grow revenue while maintaining a consistent brand experience, cutting production cycles from weeks to days, and reducing other related costs by as much as 50 percent. 

SOURCE Knotice