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Knotice Launches developer.knotice.com

New Site Provides Developers with a Comprehensive Resource for Multi-Channel Integration with Knotice's On-Demand Software Platform Concentri®


News provided by

Knotice

Sep 08, 2010, 11:00 ET

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AKRON, Ohio, Sept. 8 /PRNewswire/ -- Knotice, the leading provider of direct digital marketing software and services, today announces the availability of developer.knotice.com, providing software developers with a comprehensive resource for multi-channel integration with Knotice's on-demand software platform Concentri®.

Developer.knotice.com provides organizations with a single resource and point-of-integration to power timely and relevant direct digital marketing across mobile, Web, and email channels. According to Knotice, as marketers continue to consolidate their direct digital marketing onto the Concentri platform, this ensures timely and relevant messaging across channels, while creating significant efficiencies for internal IT staff.        

"Every marketing platform that's introduced into an organization has the potential to degrade relevancy and add complexity and integration overhead," said Bill Landers, Knotice's CTO and co-founder.  "With Concentri's native multi-channel design and this powerful development resource, marketers can quickly and easily expand relevant messaging across channels, without inundating development teams with largely redundant integration requests."    

Knotice's customers and partners can now visit http://developer.knotice.com to gain access to Concentri's secure Application Programming Interface (API), view code and message samples, and review API methods. The Concentri API supports both Representational State Transfer (REST) and Simple Object Access Protocol (SOAP) request formats, ensuring ease-of-integration by any developer or development team regardless of their respective in-house programming languages and tools.    

About Knotice

Knotice (pronounced "notice") maximizes the ROI of direct digital marketing – interactive marketing communications that can be addressed to a specific individual – through process automation, increased relevance and improved performance. Working with clients throughout North America, Knotice provides efficient, effective delivery of highly-targeted marketing communications through today's primary digital channels. Founded in 2003, Knotice is headquartered in Akron, Ohio, along the banks of the Ohio-Erie Canal. For more information visit http://www.knotice.com. 

About Knotice's Concentri® Software Platform 

Knotice's on-demand software is called Concentri®. Solutions include Concentri Mobile for mobile marketing, Concentri EmailPlus for email marketing, Concentri SiteTarget for onsite targeting, along with landing page management, testing and optimization, and universal profile management for data centralization. Concentri enables marketers to easily engage today's digital-minded consumers and grow revenue while maintaining a consistent brand experience, cutting production cycles from weeks to days, and reducing other related costs by as much as 50 percent.

SOURCE Knotice

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