KODAK PYNK Smart Print System Celebrity Charity Auction Kicks-Off Today

ROCHESTER, N.Y., Nov. 30, 2010 /PRNewswire/ -- Eastman Kodak Company (NYSE: EK), today announces the beginning of their celebrity auction benefitting the Alzheimer's Association®.

The latest innovation from the KODAK Picture Kiosk – PYNK Smart Print System – not only holds memories, but with your assistance, can help preserve the memories of loved ones. KODAK PYNK Smart Print Ready frames signed by celebrities who attended Maria Shriver's Women's Conference are currently available for auction with all proceeds benefitting the Alzheimer's Association® at www.eBay.com/KODAK.  

If you are in New York City, the 17 celebrity-signed frames will be on display from November 30 – December 10 at the Real Simple/Kodak pop-up store at 10 W. 49th Street in Rockefeller Center. The online auction will end on December 10, 2010 at 11:59 p.m. EST.

PYNK frames are signed by celebrity attendees who attended Maria Shriver's Women's Conference 2010:

Al Roker, Amber Riley, Arnold Schwarzenegger, Billie Jean King, Bob Harper, Brett Eldredge, Buddy Valastro, Campbell Brown, Caroline Kennedy, Cat Cora, Deborah Roker, Deepak Chopra, Donna Karan, Dr. Oz, Eve Ensler, Garcelle Beauvais, Gayle King wrote, Geena Davis, Giada de Laurentiis, Goldie Hawn, Hal Rubenstein, Hector Elizondo, Holly Robinson Peete, Jane Fonda, Jane Goodall, Jane Lynch, Jessica Simpson, Jillian Michaels, Katherine Schwarzenegger, Laila Ali, Laura Ling, Leeza Gibbons, Lisa Leslie, Lisa Ling, Maria Shriver, Mary Oliver, Paula Deen, Peter Gallagher, Robin Roberts, Rodney Peete, Sally Field, Sandra Day O'Connor, Sarah MacLachlan, Soleil Moon Frye, Suze Orman and Tia Carrera.  

"We are delighted to support the Alzheimer's Association by auctioning off our new Kodak PYNK frames with celebrity signatures," said Nicoletta Zongrone, general manager of Retail Systems Solutions and vice president, Eastman Kodak Company.   "We hope this auction raises funds to help such a wonderful cause."

In just three easy steps the new PYNK Smart Print System solves the problems inherent in collage photo frame products, such as the time-consuming, arduous tasks of finding, cropping, printing and cutting perfectly sized photos to fit the predetermined shapes and sizes in multi-photo collage frames, and other photo holder products.  With the PYNK System, consumers simply select a KODAK PYNK Smart Print Ready frame or mat, scan the barcode at a PYNK Ready KODAK Picture Kiosk, and watch as the KODAK PYNK Smart Print is printed to fit the product. Photos are automatically cropped, sized, arranged and printed on one sheet to fit the frame or mat, all in seconds. Simply slipping the printed sheet back into the matted frame finishes the job – all that's left for the consumer is to hang the frame. For additional information on the PYNK System visit http://pynk.kodak.com.  

About Kodak

As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives. To learn more, visit http://www.kodak.com and follow our blogs and more at http://www.kodak.com/go/followus.

Find additional information on the PYNK System at http://pynk.kodak.com

More than 75 million people worldwide manage, share and create photo gifts online at KODAK Gallery -- join today at www.kodakgallery.com.

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About the Alzheimer's Association®

The Alzheimer's Association® is the leading voluntary health organization in Alzheimer care, support and research. Our mission is to eliminate Alzheimer's disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. Our vision is a world without Alzheimer's. For more information, visit www.alz.org.

About The Women's Conference

Hosted by California First Lady Maria Shriver and Governor Arnold Schwarzenegger, The Women's Conference is the nation's premier forum for women. From October 24 through October 26, The Women's Conference 2010 will engage more than 30,000 people. The three-day forum will be kicked off this year on Sunday, October 24 with Maria Shriver's March on Alzheimer's in Long Beach. Alzheimer's disproportionately impacts women – both as victims and caretakers of loved one's suffering from it – and the disease will feature prominently both during the three days of the conference and a full week before as Maria Shriver plans to publish a groundbreaking new Shriver Report focused on Alzheimer's. Proceeds from The Women's Conference's Main Event, Grand Finale featuring The 2010 Minerva Awards, Night at The Village, A Day of Health, Wellness & Transformation, and Night at the Theater events all support the conference organization's six WE Programs – WE Educate, WE Invest, WE Connect, WE Act, WE Inspire and WE Honor. For more details, visit: www.WomensConference.org.

SOURCE Eastman Kodak Company