RAMSEY, N.J., May 15, 2013 /PRNewswire/ -- Konica Minolta Sensing Americas, Inc. (KMSA) announces their participation at this year's FEIPLASTIC from May 20 - 24, 2013 in Sao Paulo. The worldwide leader in the industrial measurement of color, light and 3D shape gets ready to display its color measurement instrument and software solutions to the Brazilian market. Color experts will demonstrate how to eliminate the subjectivity of human perception and ensure seamless color communication with the use of the company's highly accurate instruments.
This year marks the renewal of FEIPLASTIC - International Plastics Tradeshow, formerly Brasilplast, which is the main show in Brazil to present trends, new products, and network with plastic industry professionals. This will be the first time KMSA will exhibit at the show; further displaying its commitment to support plastic industry manufacturers in Brazil.
Being showcased at Konica Minolta Sensing's booth #N97 will be a full line of highly accurate color measurement instruments including the versatile, functionally designed CM-3600A bench top spectrophotometer, as well as the highly popular CM-700d handheld spectrophotometer. Both instruments remove the subjectivity between users when discerning color, resulting in an improved quality control process and lower rate of rejections due to off color batches.
Joseph Esteves, Special Accounts Sales Manager notes "Color measurement instruments are an essential part of any company's quality control process. We have worked with many customers to improve or even create an entire color quality process beginning from incoming raw materials through to final production."
Konica Minolta Sensing will also exhibit Colibri color matching software, which enables the creation of a pigment database for use with various resins, and the formulation of recipes for translucent samples with opacity control.
"We are committed to helping drive our customers' business performance by giving them a one-stop color management solution that can be tailored to specific applications and can grow with changing needs," said Joseph Estevez.
As an exclusive show offer, attendees who stop by booth #N97 for a free product and software demo will receive 10% discount off the purchase of a colorimeter or spectrophotometer instrument.
Stay connected with Konica Minolta Sensing! Visit our new tradeshow microsite to preview full event information, featured products, and schedule show floor appointments with Konica Minolta Sensing color experts.
About Konica Minolta Sensing Americas, Inc
Konica Minolta Sensing Americas, Inc. (KMSA), a wholly owned subsidiary of Konica Minolta Holdings USA, Inc., is recognized as the international leader of industrial color, light and 3D shape measurement. The company is responsible for product lines that continuously revolutionize how visual perception is measured by the world. Further product information can be found at http://sensing.konicaminolta.com.br
SOURCE Konica Minolta Sensing Americas, Inc.