WHERE BEAUTY AND MUSIC COMBINE FOR A POWERFUL POP-UP EXPERIENCE
NEW YORK, June 6, 2025 /PRNewswire/ -- To celebrate 90 years, Lancôme unveiled a house unlike any other: Idôle House. Inspired by global recording artist and Lancôme global brand ambassador, Olivia Rodrigo, Idôle House opened last night for a kickoff party with friends of Lancôme, including Lancôme global brand ambassador Amanda Seyfried, Gabrielle Union, Rachel Bilson and Ed Westwick – the latter four having recently starred in the viral Lancôme Juicy Kissing Web. Rodrigo and Lancôme Global Brand President, Francoise Lehmann, toasted guests at the pop-up Thursday night, which is now open through June 8th to the public.
NOTABLE GUESTS:
Lancôme Global Ambassador Olivia Rodrigo, Lancôme Global Ambassador Amanda Seyfried, and friends of Lancôme Gabrielle Union, Rachel Bilson, and Ed Westwick
WHERE
210 Lafayette Street
New York, NY 10012
WHEN
Thursday July 5th
PHOTOS CREDIT
©Lancôme
@lancomeofficial #ldoleHouse
Idôle House is open to all from Friday June 6th through Sunday June 8th, 11:00am to 6:00pm. Guests are invited to channel Olivia's iconic energy: strike a pose on the (Idôle) Power runway; scream your guts out in the recording studio; get glammed with Olivia's timeless makeup looks; and feel your confidence soar as you take center stage. The house features star products Juicy Tubes, Lash Idôle Flutter Lengthening Extension Mascara and Idôle Power Eau de Parfum Intense. Guests will have the opportunity to take home Lancôme products, Juicy Tube keychains and a limited-edition Olivia Rodrigo x Lancôme makeup bag as a gift-with-purchase.
SOURCE Lancôme USA
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