CHICAGO, Nov. 8, 2016 /PRNewswire/ -- Today, LAPIZ and Business Models Inc. (BMI) introduced Business Sprint, a workshop designed to help business owners and entrepreneurs reignite their companies. The program brings together expertise in creativity and business innovation to challenge work habits, adopt a prototype mindset and launch a new business model.
"There are many innovation workshops out there. Ours aims to generate a concrete outcome in 30 days," said LAPIZ Managing Director Gustavo Razzetti. "Your team will burn with creativity and stretch beyond its comfort zone to create a real business solution."
This one-of-a-kind program immerses participants in an interactive process led by coaches from LAPIZ and BMI who bring unique backgrounds and perspectives to the program.
"The Business Design Sprint allows you to pressure test an idea or an inspiration. It fuses design thinking and a methodical approach to testing in the marketplace," said Marc McLaughlin, Business Designer/CEO of BMI Chicago.
Business Design Sprint sessions will begin in mid-January, consisting of four half-day sessions spread across a 30-day span. The program is implemented through a mix of remote support, in-person participation and implementation tools to achieve personalized goals. Designed with flexibility in mind, the format also allows participants to customize the process according to their own objectives, business needs and passions.
Previous participants who have taken advantage of the program's techniques include Chicago Ideas Week, MB Real Estate, Chicago Mercantile Exchange, Wrigley, MARS, Developer Town and the YMCA of USA.
To register or learn more about the program, visit businessdesignsprint.com/Chicago.
Established in 1999, LAPIZ is a marketing agency that uses outside perspectives to challenge established beliefs and create the unexpected. LAPIZ work has consistently been recognized in top creative and effectiveness international awards shows including several Cannes Lions, Clios and EFFIES. Part of the Leo Burnett Group, LAPIZ works with some of the world's most valuable brands including Advance Auto Parts, Allstate, Kellogg's, Mexico Board of Tourism, Purina and P&G.
About Business Models Inc. (BMI)
Business Models Inc (BMI) was founded in 2009 and was a major contributor to the international best selling book Business Model Generation written by Alex Osterwalder. BMI is an interesting collection of international Strategy Designers and Creative Designers with a background in innovation, strategy and change management. Located in Amsterdam, London, Chicago, San Fransisco, Brisbane, Tapai, Instanbul and Egypt, they combine business and design in a new business model for consultancy. - See more at: www.businessmodelsinc.com
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