Latest content marketing trends for CMOs in new issue of orange

CHICAGO, Dec. 3, 2013 /PRNewswire/ -- How are CMOs using content marketing to read their customers' minds? The results of the Content Marketing Institute's survey of B2C companies are revealed in the newest issue of orange, a marketing magazine from Chicago-based content marketing agency Imagination.

(Photo:  http://photos.prnewswire.com/prnh/20131203/AQ26136)

This issue of orange also features:

• The latest, greatest, must-know trends for CMOs
• Five brands using custom content creation as a business driver
• An interview on brand building with Graham Atkinson, CMO of Walgreens
• The anthropology of content marketing
• Four smart people talking about content marketing

orange is a thought leadership publication about creativity, design, branding and industry trends, distributed to 2,000+ CMOs biannually. This seventh issue of the award-winning magazine offers up useful insights for the modern marketer.

Request the print edition of orange magazine.
Check out orange online for content marketing exclusives.

About Imagination
Imagination (www.imaginepub.com) has been a leader in the custom content world since before the words content marketing entered the industry vernacular. Named 2012 Content Marketing Agency of the Year, Imagination creates original custom content guided by thoughtful strategy and powered by big ideas. The Chicago-based company, founded 19 years ago by president and CEO James Meyers, has roots grounded in custom publishing and has grown to create award-winning integrated content marketing programs for more than 20 blue-chip clients and associations. Current clients include General Mills, Wells Fargo, Northern Trust, U.S. Bank, Lowe's Home Improvement, Western Union, Chick-fil-A, Walgreens, US Foods, be.group, the Project Management Institute and the National Federation of Independent Business.

Media Contact:
Mary Cusick
Marketing Manager
[email protected]
3120382-7894

SOURCE Imagination