LatinWorks' Creative Wins At One Show
Powerful Music Has No Enemies Spot Takes Gold in New York
AUSTIN, Texas, May 16, 2016 /PRNewswire/ -- LatinWorks took home the Gold award at the One Show Awards in NYC for the Music Has No Enemies spot, 'Jack.' The spot features a World War II scene of soldier figurines with a powerful narration by 94 year-old WWII veteran, Jack Tueller. The purpose of the spot was to showcase how music truly unites and inspires emotions that can transcend loss, fear and violence.
"Our LatinWorks creative team is honored to be recognized at the prestigious One Show in NYC for our work with Music Has No Enemies," said Gabriel Garcia, Executive Creative Director at LatinWorks. "We wanted to bring to life the power music has in its ability to change a mood, a moment and literally, lives."
This One Show Gold award adds to an already impressive list of honors, as LatinWorks is one of the most awarded cultural branding agencies in the country. LatinWorks has been named Ad Age's Multicultural Agency of the year three times, included on the Ad Age Agency A-List multiple years in a row in addition to having garnered international acclaim with nine wins at Cannes Lion.
Creative team credits go to: Gabriel Garcia – ECD, José "Hache" Hernandez – CD, Rodrigo Rothschild – CD, Nick Garza - Sr. Copywriter, Javier Peraza – Sr. Copywriter, Victor Rojas – AD.
About the One Club & the One Show Awards
The One Club exists to champion and promote excellence in advertising and design in all its forms. It is the world's foremost non-profit organization devoted to elevating creative work in the industry. It seeks to celebrate the legacy of creative advertising and to use that legacy to inspire future generations. The One Club is the 'keeper of the flame' for advertising creatives.
The One Show remains the pinnacle of achievement by providing a showcase of the world's best work, and by inviting collaboration among individuals who are actively developing outstanding work.
About Music Has No Enemies
Music Has No Enemies is an organization focused on creating meaningful music and film content for socially responsible companies and non-profit organizations around the world.
About LatinWorks
LatinWorks is a full-service advertising agency specializing in cultural branding. A certified minority enterprise and member of the Omnicom DAS Global network, LatinWorks brings forth a fresh and progressive vision for a multicultural America that has made them one of the most in-demand and awarded creative agencies in the country. Their mission is to lead brands as Chief Culture Officer; with a relentless focus on consumers, they live to anticipate cultural shifts and help brands successfully navigate today's dynamic marketplace. Some of their clients include: Anheuser-Busch, Austin Convention and Visitors Bureau, Target, PepsiCo, MLB, Mars and Domino's Pizza. LatinWorks has brought nine Cannes Lions home to its Austin, Texas headquarters and was named Multicultural Agency of the Year three times. For more information, visit www.LatinWorks.com.
SOURCE LatinWorks
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