LatinWorks Strengthens Leadership Team
Industry veteran, Leo Olper joins the creative shop, Christy Kranik becomes Partner and other executive shifts announced
AUSTIN, Texas, Feb. 20, 2017 /PRNewswire/ -- LatinWorks, part of Omnicom Group Inc. (NYSE: OMC), announced today the hiring of Leo Olper to the position of SVP and Managing Director. A former executive at Leo Burnett, and co-founder of Havas' Totality multicultural practice, Olper will be based in New York and will be responsible for bringing best in class account stewardship to a large portion of the agency's client portfolio. He will also anchor and help fuel the agency's growing presence in the northeast.
In addition, Christy Kranik becomes the agency's first Partner and Chief Client Officer. An Ad Age Woman to Watch, Kranik has been a key player in the agency's leadership ranks for well over a decade. During this time the agency grew to become one of the most celebrated creative and strategic organizations in the multicultural industry.
"Leo's arrival adds a new and welcomed dimension to our team," said Kranik, who in her new role will work closely with Olper to evolve strategic client service.
"I'm excited to join an agency with the creative track record of LatinWorks," said Olper. "I look forward to this new chapter of my professional life and to the opportunity to work with Christy and the rest of this outstanding group of talented people," he added.
In an effort to accelerate the agency's evolution and better meet client needs, the agency also announced several other moves among its executive ranks, including the appointment of Marc Wilson to VP, Strategic Planning; Scott Radigk to CFO; Michelle Aldrich to VP, Financial Operations; and the return of Luis Guido, a former director in the agency's experiential and shopper marketing group, to the position of VP, Experiential Marketing.
"These leadership appointments, and the elevation of Christy's position to Agency Partner, are intended to not only recognize the individual contributions each has made to our agency, but also to help accelerate our transformation to a world-class organization that is able to adapt to changing client needs, in what has become a very dynamic marketing universe," said Manny Flores, CEO and Co-Founder.
ABOUT LATINWORKS: Part of the Omnicom Group (NYSE), LatinWorks is one of the country's leading and most influential multicultural advertising agencies. Headquartered in Austin, TX, LatinWorks has leveraged its thought leadership status to become one of the most creative agencies in the space, using a unique cultural branding approach to deliver brand building and business transforming work to its client portfolio, which includes Domino's Pizza, Starbucks, The Texas Lottery and Target, among others. Founded in 1998, the agency has received, on multiple occasions, industry wide recognition as Ad Age and Adweek Multicultural Agency of the Year, A-List Agency, and Small Agency of the Year.
ABOUT OMNICOM GROUP INC. Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
For further information on Omnicom and its brands, please visit www.omnicomgroup.com.
SOURCE LatinWorks
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