MIAMI, June 20, 2016 /PRNewswire/ -- Glo Creative has been selected as the agency-of-record for Miami-Dade Animal Services to support new social programs and the opening of the brand new Pet Adoption and Protection Center.
Miami-Dade Animal Services' new state-of-the-art 4.79-acre Pet Adoption and Protection Center is the first new shelter to open in over 40 years in Miami-Dade County. With support from industry leaders including the ASPCA, and Sandra Newberry, DVM, the new facility is the first fully climate controlled and air-conditioned animal shelter in the country, that was expertly designed to provide best practices in pet care.
"We worked day and night to set the new standard for local animal shelters across the country so we were looking for an agency that understood the challenges of being a county animal shelter that is working diligently to change the perception of how shelters are run," said Alex Muñoz, Director of Miami-Dade Animal Services. "This new facility has been a passion project that is very dear to my heart, and Glo Creative best met our needs for highlighting all of our improvements to enhance our social media presence nationally."
Glo Creative began work for Miami-Dade Animal Services in June 2016 after a competitive review of integrated marketing agencies throughout South Florida. The Miami-based agency will be responsible for providing social media content, as well as implementing a strategic digital marketing plan to highlight the enhancements of the facility and its animal care.
"We were beyond impressed with the new Pet Adoption and Protection Center's social initiatives and facility enhancements," adds Glo Creative Co-Founder and Creative Director Michael Glovaski. "We have the creativity, expertise, and network to help spread the message about all of the great work Miami-Dade Animal Services is doing to change the shelter experience for both pets and animal lovers."
"We are thrilled to be working with Miami-Dade Animal Services on this exciting initiative," says Glo Creative President, Sebastian Darcyl. "We look forward to building and maintaining a lasting relationship with Miami-Dade County," he concludes.
About Miami-Dade Animal Services
Every year Miami-Dade County Animal Services Department (Animal Services) provides care and refuge for 28,000 to 30,000 unwanted dogs and cats. Every day, Animal Services staff and volunteers work diligently to find life-long homes for these abandoned animals by facilitating onsite adoptions, hosting off-site adoptions at events and locations throughout the community, and working collaboratively with over 100 rescue organizations and partners that have helped us meet our goal of a 90 percent save rate.
About Glo Creative
Glo Creative is a full-service advertising and PR firm located in Miami, Florida. Glo Creative creates exceptional and evolutionary experiences through 360 campaigns, that include website creation and management, e-commerce integration, digital and print advertising, broadcast production, social media management, SEO, and public relations services. Visit www.glocreative.com or call 786-623-3911 for more information.
Lamont Johnson, Glo Creative
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SOURCE Glo Creative