Leading International Payments Provider World First Names Christopher Russell as CEO in Preparation of Major US Expansion

WASHINGTON, March 13, 2014 /PRNewswire/ -- World First, a leading provider of foreign exchange, international payment and hedging solutions to corporate and private clients, has today announced that they have appointed Christopher Russell as CEO of World First USA.

(Photo:  http://photos.prnewswire.com/prnh/20140313/PH82242)

With a resume that includes several senior roles at Western Union and Travelex (before and after the two companies merged in 2011) Russell brings a wealth of experience to the table.

Founded in 2004, World First (worldfirst.com) is one of the fastest growing financial services companies on the planet, providing international currency, payment and hedging solutions to its clients throughout the world.

Headquartered in London, the group has offices in Australia and Singapore, as well as the USA.

World First provides its customers with a superior foreign exchange experience by utilizing a proprietary technology platform that automates and streamlines transactions, enabling customers to enjoy better rates and faster transactions.

Their flexible, user-friendly platform is supported by award winning customer service.  As the economy becomes increasingly global, World First is uniquely positioned to address the growing international commerce needs of corporate and private clients.

Jonathan Quin, founder and CEO of the World First group, said:

"We're delighted to have Christopher on board to drive forward our plans for growth in the US. He brings a substantial amount of experience to World First and we're looking forward to seeing him take the US business to the next level in 2014."

Christopher Russell said: 

"I'm delighted to be joining one of the most exciting and innovative teams in the industry.

"We're already growing fast. Following an office expansion in Washington, DC we are planning to open a second office in California this summer.

"We have a great set of products and services and the right people to deliver them. I'm looking forward to driving the extensive plans for growth forward in the next 12 months and beyond."

Notes to editors:

About World First
World First is a leading foreign exchange provider, offering private individuals and companies the ability to achieve significantly better foreign currency exchange rates and exceptional service.  The company has transacted with over 29,000 private clients and 5,500 companies and processes over $10 billion of volume annually.  World First was founded in 2004 and is headquartered in the UK with offices in Australia and the US. 

For further information go to www.worldfirst.com

For international media enquiries contact:
Nick Jones, (+44) 207 801 2383, Email  
OR call Laura Quin, 571-447-4900 (ext. 4698) Email

Read more news from World First.

SOURCE World First