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LexiBox®: nominated for 2015 ToyAward at Spielwarenmesse®


News provided by

Lexibook

Jan 28, 2015, 01:00 ET

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NEW YORK, Jan. 28, 2015 /PRNewswire/ -- Lexibook® is proud to announce that the LexiBox® has been nominated "best toy" by the internationally recognized prize of the Spielwarenmesse® "ToyAward" in the Preschool category.

After the first Windows educational computer designed for children and the first range of Android™ tablets for younger users, Lexibook®, a French SME specialized in learning and electronic products for children, launches the LexiBox®, the first Android™ educational TV console for kids. LexiBox® will revolutionize the market for consoles intended for 3 to 8 year-olds.

An Effective Learning Tool
Based on Android™ technology, this console is an effective learning tool designed for 3 to 8 year-olds kids that is as entertaining as it is educational. Featuring the characters Lili, a mischievous little ladybug fairy, and Enzo, a fearless zebra with a generous heart, the LexiBox® provides children with hours of entertainment and discovery! Through activities, games, picture books and interactive books, each child can discover numbers, letters, colours and the seasons. The LexiBox® console includes a start-up pack containing 26 educational activities.

An Upgradeable Console
Via its Wi-Fi connection, access thousands of other applications and games on the LexiBox® Market, Lexibook®'s multimedia centre: say good-bye to expensive cartridges! Its high-performance parental controls make it a fully secure educational tool.

A Technological Gem with an Innovative Design
Simply place one of the 2 characters on the LexiBox® dome to make it appear on the screen and immerse the user in a magical 3D environment. All aspects of navigation have been designed to be intuitive, interactive, playful and stimulating, thanks to the wireless controller equipped with a gravity sensor.  

An opportunity for Lexibook®
"This educational entertainment console with revolutionary design and content is the all-encompassing focus of our 2015 brand ambitions, given the highly promising market potential for children's game consoles. It is sure to be a Christmas hit and will appeal to distributors and consumers alike," comments Aymeric Le Cottier, Lexibook® CEO.

The ToyAward
The object of the ToyAward is to provide distributors, the media, parents and consumers with a trustworthy opinion and information regarding products. The products are evaluated and tested in terms of their originality, safety, playability and educational value. Several criteria come into play: ease of use, product value, quality and appearance, interactivity, creativity and comprehensibility of product concept.

These products will be present as a demonstration during the Nuremberg Toy Fair on Trend Gallery from 28 January to 2 February 2015.

Indicative retail price: 119USD (all taxes incl.) Available: June 2015

About Lexibook®
Owner of 200 trademarks, such as Karaoke Micro Star®, Spy Move®, Move Cam®, Cyber Arcade®, Meteoclock®, Serenity® and Yaye®, Lexibook® is the European leader in licensed leisure electronic products. This success is due to a strategy that includes solid, international and often exclusive licenses (e.g., Barbie, Spiderman, Disney, etc.), as well as products with high added value and an electronic component (including tablets, smartphones, audio and video equipment, etc.). This strategy, complemented by a niche policy and constant innovation, allows for the group's international growth and for the development of the range of products under the group's trademarks. Lexibook® is listed on EURONEXT and has launched more than 25 million products on the market. It currently sells a product every 10 seconds worldwide!

Contact:
Brian Bonnett
[email protected]
+1 858 692 3287

SOURCE Lexibook

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