Life Industry Professional Joseph W. Jordan's Book, "Living a Life of Significance" a Success

Aug 04, 2011, 08:00 ET from The American College

BRYN MAWR, Pa., Aug. 4, 2011 /PRNewswire-USNewswire/ -- Since its debut seven weeks ago, nearly 6,000 copies of Joseph W. Jordan's book, Living a Life of Significance, have been distributed to financial professionals across the country.  The text was originally unveiled at The American College's Knowledge Summit in Las Vegas on June 10, 2011.

Nick Murray, publisher of the monthly newsletter Interactive called the book, "beautiful and critically important," in his July 2011 newsletter. "Living a Life of Significance is essential reading for your practice and your soul," Murray said.

Based on more than 30 years of personal experience, Jordan shares his own journey as an American financial services leader with readers. Living a Life of Significance focuses on the author's life experiences and his passion for helping others achieve financial security.

Jordan began his career with Home Life in 1974, and was named "Rookie of the Year."  The following year, he became a member of the Million Dollar Round Table (MDRT). Between the years 1981-1988, Jordan ran insurance sales at Paine Webber. He joined MetLife in 1988 to manage annuity, and later life, sales and product development.

Jordan is a renowned financial industry leader and speaker whose presentations focus on behavioral finance, client-centric tools, ethical selling and client advocacy.  Currently, Jordan is responsible for MetLife's Behavioral Finance Strategies unit.

This is the first book written for The American College Press by an industry professional outside of the institution's own faculty members. The American College's President and Chief Executive Officer Larry Barton stated: "The feedback and demand for the book has been positive and exciting. We are proud to publish and promote a book of such significance to the industry."

To order a copy of the book for $14.99, plus shipping, contact The American College Alumni Association at 610-526-1477 or All proceeds from the book sales will go to The American College.

MetLife, Inc. is a leading global provider of insurance, annuities and employee benefit programs, serving 90 million customers in over 60 countries. Through its subsidiaries and affiliates, MetLife holds leading market positions in the United States, Japan, Latin America, Asia Pacific, Europe and the Middle East. For more information, visit

The American College is the nation's largest non-profit educational institution devoted to financial services.  Holding the highest level of academic accreditation, The College has served as a valued business partner to banks, brokerage firms, insurance companies and others for over 84 years.  The American College's faculty represents some of the financial services industry's foremost thought leaders.  For more information, visit

SOURCE The American College