Life Insurance Direct Marketing Association Announces 2016 Fall Meeting & Business Showcase

ATLANTA, July 26, 2016 /PRNewswire-USNewswire/ -- The Life Insurance Direct Marketing Association (LIDMA) has announced that its Annual Fall Meeting & Business Showcase will take place September 25 through September 27, 2015 at the Balboa Bay Resort in Newport Beach, CA.  LIDMA is the life insurance industry's most focused gathering of high performance direct response marketers, producers, underwriters and vendors who are driving positive changes in the distribution of life insurance in order to benefit middle market consumers.

"Because the direct response channel in life insurance is exciting, innovating and growing, we've adopted the theme Blue Water Sailing to honor the enormous opportunities that lie ahead," remarked LIDMA president Byron Udell.  "The movers and shakers of this sector will all be at The Balboa Bay Resort on September 25 and you should, too."

Underwriters, producers and vendors who are interested in the direct marketing of life insurance are invited to attend.

"Headlining our list of industry experts is Keynote Speaker Robin Raina, Chairman, President and CEO of fast-growing insurance technology powerhouse, EBIX.  Robin's perspective will delight our members as he describes how be built an international insurance tech business valued at $1.6 billion and came to provide software services that power more than 300,000 insurance agencies," Udell continued. "Robin's talk will also provide interesting insights into how EBIX is taking a leadership position in the industry to penetrate the mid-market through a variety of distribution channels including direct-to-consumer."

Attendance at the LIDMA Balboa Bay Resort Fall Meeting & Showcase is available only to LIDMA members.  Udell continued, "We've made it especially attractive for life insurers, banks and financial institutions who are eyeing this space to attend, offering discounted annual membership fees for first-time producers at the low cost of $495, which includes a 50% discount."  Information on the various membership categories and pricing is available at www.lidma.org.

More and more life insurance buyers are becoming self-directed and using direct response channels as their preferred method of purchasing life insurance.   Recent trends in the direct-to-consumer sector have recently seen accelerated interest from big box stores, electronic retailers, search engine companies, banks, credit unions and other non-traditional companies that command vast audiences.  LIDMA is the primary organization dedicated to supporting business and professionals who are active in this new and rapidly expanding channel.

The agenda for this year's event includes industry panel discussions, detailed "State of the Industry" address, updates on the evolution of the LIDMA E-Process and Process Improvement success stories.  Presentations include:

• Navigating the Waves of Life and Beyond, Robin Raina, Chairman and CEO, EBIX
• The Real Life story of Jason Sherman
• Behavior Economics:  Improving the Way We Do Insurance, Yommy Chiu, Head of Life and Health R&D, Swiss Re
• Managing the Customer Experience:  Todd Silverhart, Corporate Vice President and Director of Insurance Research, LIMRA
• Who is MIB and What Does It Mean to Me?  Lee Oliphant, President, MIB Group, Inc.

"LIDMA is leading the charge for new technologies and processes that are so important when the customer is not face-to-face, " says Udell.  "This Fall's Annual Conference is shaping up as our largest-ever, so plan to attend and learn."

For more information on LIDMA membership, visit www.lidma.org.

Early registration discounts are available only through August 15.  For room reservations, attendees should contact the Balboa Bay Resort at (949) 645-5000 and ask for the LIDMA Fall Meeting rate of $235 per night through August 24.   Click here to make online reservations.

Attendees should plan to arrive on Sunday, September 25 and depart on Wednesday, September 27.

About LIDMA
LIDMA is the primary association dedicated to supporting businesses and professionals active in direct sales of life insurance products to consumers – the fastest growing sales segment in the life insurance industry.  The not-for-profit organization is committed to helping members boost their revenues and reduce costs.

For more information, visit www.lidma.org.

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SOURCE Life Insurance Direct Marketing Association

Related Links

http://www.lidma.org