Life's Good with Virtualization: LG Electronics on the Forefront of "Smart Working"

LAS VEGAS, Aug. 30, 2011 /PRNewswire/ -- LG Electronics (LG) announced today that it will be participating in VMworld® 2011 as a Platinum Sponsor of the annual event organized by VMware. This is part of the company's efforts to strengthen its partnership with the virtualization and cloud industry leader.

LG's extensive participation at VMworld 2011 is a concerted, company-wide effort by the world-class manufacturer, led by its mobile communications (MC) and home entertainment (HE) business units. It signals the push by the electronics giant towards extending its reach into and presence within the enterprise sphere, beyond its traditional stronghold in consumer electronics and home appliances.

Through a strategic collaboration with VMware, virtualization technologies have been adapted across LG's mobile phones, tablets and zero-client monitors in a bid to produce enterprise-ready devices, products and business solutions for companies and their employees globally. LG transforms the idea of "Smart Working" into reality, offering solutions to the challenges faced by diverse stakeholders within the enterprise.

Addressing the enterprise mobility agenda

LG and VMware have successfully integrated mobile virtualization technology from VMware into LG smartphones, a celebrated effort culminating from the strategic partnership made with VMware in December of 2010. This integration enables enterprises to manage corporate assets on LG devices using the Mobile Virtualization Platform (MVP) and the recently announced VMware Horizon Mobile platform.

"With LG's enterprise-ready smart devices, enterprises can now extend their computing platform into the mobile space and further increase return on their IT investments already made," said Ki S. Kim, corporate vice president and head of global enterprise solutions business at LG Electronics. "Smart mobile devices with the added benefit of real time and location/context awareness can enable business processes to be more dynamic, effective and efficient, resulting in productivity increase across the organization."  

These devices, termed "P&B devices" at LG, short for "Privacy and Business," leverage VMware's mobile virtualization platform to enable IT organizations to achieve data security, application and device manageability, while fulfilling IT governance requirements. Employees are also able to maintain their privacy and LG brand affinity on a single device.

"In the past few years, end users have voted overwhelmingly for freedom and choice in their computing devices, while CIOs are trying to maintain control of the data and applications that go onto those very same devices.  VMware and LG share a common vision to provide users with the flexibility to access their work and personal data from the same device," said Parag Patel, vice president, Global Strategic Alliances, VMware. "We are excited by the innovations we are bringing to market with LG, enabling end users to have their freedom while empowering CIOs to easily manage and control an environment full of different mobile devices.  We look forward to our continued partnership with LG to deliver innovative end-user solutions that deliver on this vision of smarter working."

Fulfilling enterprise IT infrastructure needs

LG also offers a solution to enhance work environments by deploying virtual desktop infrastructure (VDI) using VMware View™ through its ultra-secure zero-client Network Monitor P-Series (N1910LZ). VDI offers increased security, helping IT managers to protect confidential data that is vulnerable to hacking, viruses and leaks. "Zero-client" means that there is no need for a CPU, hard disk drive and operating system for a P-Series user. In addition, by managing IT infrastructure in one centrally located place using VMware View, the P-series increases operational efficiency and minimizes cost for enterprises.

"The P Series Network Monitor solution helps reduce high costs associated with maintaining a multi-computer setting," said Y.K. Cho, senior vice president, Commercial Displays, LG Electronics USA. "Designed specifically for enterprise, finance, healthcare and SMBs (small- and medium-size businesses), LG Network Monitors P Series helps to maximize budgets and transform a static workspace into an interactive, engaging atmosphere that's easy for integrators to install and for end-users to employ."

Beyond enterprises into homes

LG's ambitions for smarter living transcends across offices into the personal domains of its consumers worldwide with home automation via LG mobile devices. Consumers' lives are enhanced as they leverage upon these devices for intuitive communication with LG smart home appliances, including refrigerators, washing machines and flat-screen televisions, enabling greater control and convenience.

LG Electronics at VMworld 2011

Visit exhibition booth #411 to gain an interactive understanding of how mobility and virtualization solutions are being adapted on a suite of devices including mobile phones, tablets and zero-client monitors. Company executives will host multiple speaking sessions, sharing LG's perspectives on the enterprise market – including key trends and opportunities in the industry, as well as challenges and barriers to enterprise mobility adoption. For more information, please visit http://enterprisesolutions.lgmobile.com:6010/main.htm.

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 93,000 people working in over 120 operations around the world. With 2010 global sales of 55.8 trillion Korean won (USD 48.2 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. LG is one of the world's leading producers of flat panel TVs, mobile devices, air conditioners, washing machines, and refrigerators. LG has signed a long-term agreement to become both a Global Partner and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.

About LG Electronics Mobile Communications Company

The LG Electronics Mobile Communications Company is a leading global mobile communications and information company. With its cutting-edge technology and innovative design capabilities, LG creates handsets that provide an optimized mobile experience to customers around the world. LG is pursuing convergence technology and mobile computing products, while continuing its leadership role in mobile communication with stylish designs and smart technology. For more information, please visit www.lgmobilephones.com.

About LG Electronics Home Entertainment Company

LG Electronics Home Entertainment Company is a global top player in flat panel displays, audio players and video products for the consumer and professional markets. LG's product areas include LCD and plasma televisions, home theater systems, blu-ray disc players, audio components and video players, plasma display panels, among others. While focusing on creating feature-rich devices, the company is also pursuing stylish designs and pushing technological boundaries to improve the home entertainment experience.

VMware, VMware View and VMworld are registered trademarks and/or trademarks of VMware, Inc. in the United States and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respective companies. The use of the word "partner" or "partnership" does not imply a legal partnership relationship between VMware and any other company.

SOURCE LG Electronics