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"Light Media Signs Agreement With The Tacher Company"


News provided by

Light Media

Jan 09, 2012, 09:20 ET

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ATLANTA, Jan. 9, 2012 /PRNewswire/ -- Light Media (OTC Markets: LGMH), Inspirational Media Specialist, announced today, in further support of its flagship radio station (Power 105.5/The King – WZBN-FM - www.Power105TheKing.com) and recently announced Arbitron radio ratings services agreement for the $5.5 million Metro Albany, GA radio advertising market, that it has signed an exclusive strategic agreement with The Tacher Company for regional and national advertising accounts representation.  With over 600 key radio station partners (and growing), the Tacher Company specializes in representing mid and small market radio broadcasters to major agencies and advertisers throughout the United States.

"Since 1968, The Tacher Company has faithfully served the radio and broadcast advertising industry with the highest degree of integrity, constantly evolving and providing value-added win-win solutions for broadcasters and advertisers alike.  The Tacher Company is a loyal Champion for the aspiring media company focused on growing marketshare and for regional and national advertisers seeking to cost-effectively maximize brand awareness and goodwill within and throughout communities of all sizes and demographics nationwide. 

Tacher in its presentations to regional and national advertisers will be positively positioned to effectively leverage Power 105.5/The King's radio ratings data, for the Metro Albany, GA market, under the recently announced Light Media agreement with Arbitron.  Arbitron's comparative market data is a powerful weapon without equal and when combined with highly-skilled and experienced advertising sales professionals like The Tacher Company, the competitive terrain for broadcasters like Light Media becomes more even, opportunity-rich and navigable.  In 2012, Light Media remains focused on its commitment to invest and reinvest, not only in technology, assets and resources but also in key strategic relationships for maximization of corporate value and shareholder wealth," said Danny Wilson, CEO, Light Media.

About The Tacher Company:

The Tacher Company has been privileged to serve the broadcast advertising community since 1968.  It is our belief that mid and small market radio broadcasters should be priority one when it comes to being represented to major advertisers and agencies throughout the U.S. Knowledge is everything when it comes to presenting the marketplace. The Tacher Company is the leader when it comes to knowing the market and knowing the station, and the Tacher sales force has a long history of sales success in local markets. We have been sellers, sales managers and general managers. We understand the heavy lifting. The advertisers and agencies trust that when you work with us, you are working with the local market and local stations. It's who we are.  For more information, please visit: www.Tacher.com.

About Power 105.5...The King:

Power 105.5...The King is located in Albany, GA, as SW Georgia's #1 Station for Inspiration. For more information, please visit: www.Power105TheKing.com.  To listen live (via the Internet--outside of Metro Albany, GA (24/7), please visit: www.lifestream.tv/theking (Click 'Play' button to stream online or on your cellphone or digital device).   Follow us on FaceBook and Twitter at: http://www.facebook.com/pages/Power-105-the-King/108191729261111; and  http://twitter.com/#!/power105theking

About Light Media:

Light Media (OTC Markets: LGMH), Inspirational Media Specialist, markets, produces and distributes inspirational music, video, video games, print media and entertainment in the Urban Media space through its network of radio, Internet, television, print and special events global business platforms and marketing and alliance partners.  Light Media is also the 20th publicly-traded radio/media conglomerate (member) of the prestigious RBR-TVBR Media Stocks Index (see full  RBR-TVBR Media Index listing at: http://www.rbr.com/radio/stocks-closed-mixed-on-tuesday-11-29-11.html ). To listen to Power 105.5/The King, please visit: www.Power105TheKing.com.   For more information, please visit: www.LightMediaHoldings.com.  Light Media Capitalization Structure, as of Q4 (2011): Common Shares Issued: 38,273,500; Common Shares Float; 7,050,000; Common Shares Authorized: 100,000,000.

About Albany, GA:

Founded by Connecticut Businessman, Nelson Tift, the City of Albany, GA was Incorporated in December 27, 1838.  According to the United States Census Bureau, the Albany, Georgia Metropolitan Statistical Area (MSA) had an estimated population of 165,400 and ranked #234 in the U.S.  The MSA consists of Dougherty, Terrell, Lee, Worth, and Baker Counties. The racial makeup is: 64.80% African American and Black, 33.21% White, 0.21% Native American, 0.60% Asian, 0.03% Pacific Islander, 0.45% from other races, and 0.71% from two or more races. Hispanic or Latino of any race were 1.23% of the population.  Health care, education and the Marine Corps Logistics Base Albany are the largest employers. Manufacturing, transportation, and retail trade are also important foundations of Albany's economy and the city acts as a hub for commerce in southwest Georgia.  Albany is the birthplace of legendary recording artist: Ray Charles.  Metro Albany, GA encompasses a 16-county radius and 320,000 residents, in SW Georgia, serving as the gateway to Alabama and NW Florida.

Cautionary Note Regarding Forward-Looking Statements:

This press release contains statements, which may constitute "forward-looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of Light Media (OTC: "LGMH") and members of its management as well as the assumptions on which such statements are based.  Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements.

Contact:
Light Media
e: [email protected]

SOURCE Light Media

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