NEW YORK, Aug. 18, 2015 /PRNewswire/ -- The Huffington Post is the first major media outlet to partner with the dynamic YouNow platform to reach the teen and millennial audience. The live entertainment social network that enables anyone to broadcast live to a community of fans is hosting a weekly show called "HuffPost Now," which airs Wednesday at 6pm ET. Hosted by Jackie Oshry, The Huffington Post's Associate Social Media Editor, the 30+ minute show is authentic to the YouNow environment -- Jackie talks to the camera, to in-person guests, to fans live-chatting on the screen as well as to followers on other platforms. The show began as a test last month. As of this week, "HuffPost Now" has 17,000 fans.
Says YouNow founder/CEO Adi Sideman, "On YouNow, The Huffington Post reaches a community of users who don't necessarily access traditional media. YouNow belongs to that elusive teen and millennial audience, who crave the intimacy of participation and the relationships that come from it. We have hundreds of thousands of broadcasters and an audience of millions that supports them directly."
Says Danny Shea, Editorial Director of The Huffington Post, "We are thrilled to partner with YouNow on 'HuffPost Now' and are very excited by the level of engagement we've seen on the platform. YouNow enables us to tell stories in a unique and dynamic way, tailored to the teen and millennial audience. We look forward to expanding our presence on YouNow in the months to come."
Founded in 2011, YouNow has over 100 million user sessions each month and 50,000 hours of live streaming content each day. YouNow encourages audiences to reward their favorite broadcasters directly, in real time, though virtual goods and the broadcasters chat and interact with their fans. Its audience is highly engaged: YouNow users spend more than 51 minutes each day on the platform, and according to a report on e-marketer, that's more than Facebook, Tumblr, Instagram, Pinterest, Twitter, Snapchat, Tinder or LinkedIn.
YouNow is a live social network that enables audiences and performers to connect in real time and is devoted to the unlimited potential of human creativity. YouNow is committed to creating a community that is a safe place where people can meet, get together and connect. YouNow is backed by Oren's Capital and VCs Union Square Ventures and Venrock.