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LiveAuctioneers Launches YouTube Channel with Preview Coverage of First-ever On-site Auction at Graceland


News provided by

LiveAuctioneers

Aug 05, 2014, 08:40 ET

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NEW YORK, Aug. 5, 2014 /PRNewswire/ -- Graceland is hallowed ground, not only to those who revere the memory of the man who made it famous – American icon Elvis Presley – but also to millions of fans worldwide who still think of Presley as the one and only "King of Rock and Roll." Interest in authenticated items that belonged to the superstar entertainer, or that were worn by him onstage, has never waned. This has led to an extraordinary, first-time event: the Aug. 14, 2014 auction of a famous Elvis collection, to be held on the grounds of Graceland in Memphis, Tennessee.

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18K gold pendant custom made for Elvis Presley by Memphis jeweler Lowell Hays. Set with 24 diamonds, two emeralds and one ruby, the piece was worn by Elvis on many occasions, including when he visited President Nixon at The White House. Photo Courtesy of Graceland, Memphis, Tennessee (PRNewsFoto/LiveAuctioneers)
18K gold pendant custom made for Elvis Presley by Memphis jeweler Lowell Hays. Set with 24 diamonds, two emeralds and one ruby, the piece was worn by Elvis on many occasions, including when he visited President Nixon at The White House. Photo Courtesy of Graceland, Memphis, Tennessee (PRNewsFoto/LiveAuctioneers)
Photo Credit: LiveAuctioneers TV (PRNewsFoto/LiveAuctioneers)
Photo Credit: LiveAuctioneers TV (PRNewsFoto/LiveAuctioneers)

Photo - http://photos.prnewswire.com/prnh/20140804/133300 
Photo - http://photos.prnewswire.com/prnh/20140804/133299

Immediately after Graceland Authenticated's marketing team confirmed that LiveAuctioneers (www.LiveAuctioneers.com) had been chosen to provide Internet live-bidding services for the auction, the Manhattan-based company started formulating a plan to combine a trip to Graceland with the formal launch of its new LiveAuctioneers YouTube channel.

A three-person video crew selected by executive producer and Oscar-nominated filmmaker Lilibet Foster traveled to Graceland, where they toured the 1939 mansion and viewed items from the auction, many of which were consigned by Australian super-fan Greg Page. (Note: None of the auction items are from the Graceland Archives, which remain the property of Lisa Marie Presley.)

The exciting Graceland videos produced for LiveAuctioneers' YouTube channel offer a privileged look at highlights from the upcoming Auction at Graceland.

The video team's tour was led by Angie Marchese, Graceland's Director of Archives, who provided the backstories for several key auction items: a Tupelo, Mississippi library card with the earliest known Elvis signature, a 1975 Martin D-28 guitar that Elvis gave to one of his bodyguards, and stage-worn jewelry, including a fabulous gold, diamond and ruby lion pendant that was one of his favorite pieces.

Each auction item is accompanied by a letter of authenticity from Graceland Authenticated.

Additional Graceland videos will appear soon on LiveAuctioneers' YouTube channel. Watch for:

  • A Private Tour of Graceland – LiveAuctioneers' team tours the fabled mansion Elvis called home, including a visit to the Hawaiian-themed Jungle Room and the Racquetball Building, which is filled with many of Elvis' stage outfits and awards.
  • Elvis' Cars & Motorcycles – Auction Tip: See Lot 62, the 1977 maroon and silver Cadillac Seville V-8 Automatic that was the last personal car Presley purchased for personal use and the last Cadillac he ever drove.

"If you're an Elvis fan – and who isn't – you'll love the YouTube programming we've prepared from our team's Graceland visit. It's a sneak peek at some amazing artifacts and an exploration of the Graceland mansion with Graceland staff," said Julian R. Ellison, CEO of LiveAuctioneers.

LiveAuctioneers' YouTube channel is a professionally produced online entertainment resource whose shows include The Daily Bid, which focuses on fascinating auction discoveries, and other regular shows about headline-makers from the art, auction and collecting world.

View the online catalog for the Aug. 14, 2014 Auction at Graceland and sign up to bid absentee or live online at http://www.liveauctioneers.com/catalog/58613_the-auction-at-graceland/page1. Subscribe to LiveAuctioneers' YouTube channel at www.youtube.com/LiveAuctioneersTV.

SOURCE LiveAuctioneers

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