Loca Loka Makes Strong Competition Debut Winning Two Medals in 2025's WSWA Wine and Spirits Tasting Competition

• In its tasting competition debut, Loca Loka's Reposado won a silver medal, while its Blanco clinched a bronze medal at the Wine and Spirits Wholesalers of America's (WSWA) Wine and Spirits Tasting Competition.
• Organized by WSWA, the competition takes place at its Access Live conference, one of the largest beverage alcohol conferences in the world.

DENVER, Feb. 5, 2025 /PRNewswire/ -- Loca Loka, the tequila brand inspired by the rich cultures of India and Mexico, just clinched a silver medal for its Reposado Tequila and bronze medal for its Blanco Tequila at the 2025 WSWA Wine and Spirits Tasting Competition.

The blind tasting competition rewards excellence in taste and provides opportunities for both established and emerging brands to garner recognition. The tasting competition is part of Access Live, one of the biggest beverage alcohol industry events in the world organized by industry trade group Wine & Spirits Wholesalers of America.

"We are delighted to receive both the silver and bronze medal in this WSWA Wine and Spirits Tasting Competition," says Rajiv Ghumman, Global Business Head of Ironhill Hospitality. "This is the first time Loca Loka was submitted for this competition and its strong showing in this blind tasting is a testament to the premium quality of Loca Loka tequila."

"As a Mexican tequila imagined in India, the vibrant energy of both cultures is evident in every sip of Loca Loka," says Harsha Vadlamudi, Founder and CEO of Ironhill Hospitality. "With the medals, Loca Loka is ready for global expansion through our unique ability to connect through bold flavors and rich cultural storytelling."

Actor Rana Daggubati and composer Anirudh Ravichander, co-creators of Loca Loka, shares Harsha's vision as well. Says Rana, "It's no surprise that Loca Loka took home two medals in its first competition showing, given the premium quality of our tequila and its unique branding." Adds Anirudh, "We've bottled the vibrancy of two lively cultures to create a tequila brand that is truly groundbreaking."

Launched in America last year in August, Loca Loka has seen continued success and strong demand in the U.S, driving steady growth. Initially launched in Los Angeles, New York, and New Jersey, the brand has since expanded to key cities such as Dallas, Chicago, San Diego, Tampa, and Jacksonville, which highlights the brand's strong resonance with the U.S. market, driven by the rising popularity of tequila as a spirit

Crafted with a Blend of Two Cultures
Loca Loka tequila is 100% additive-free, crafted from pure highland agave grown in Jalisco, Mexico. Each agave is picked by hand, and slow cooked in brick ovens and autoclaves to preserve the essence of the plant. The tequila is available in two variants:

• Tequila Blanco: Crisp and bright, with fruity notes of cooked agave and floral undertones.
• Tequila Reposado: Aged in French and American oak barrels for a rich aroma and complex flavor.
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About Ironhill Spirits
Headquartered in Singapore, Ironhill Hospitality Pte ltd is the parent company behind the brand Loca Loka. Ironhill Hospitality is committed to craft exceptional spirits that appeal to a global audience and delight the palate along with narrating a story of cross-cultural collaboration with each brand. With a strong commitment to quality and authenticity, the company strives to set new standards in the hospitality and spirits industry.

SOURCE Loca Loka