Logical Media Announces 2011 Milestone Achievements; Heads into 2012 as Leader in Family-Friendly Brand Name Marketing

BEVERLY HILLS, Calif., Feb. 8, 2012 /PRNewswire/ -- Logical Media, the online leader in family-friendly brand name marketing, and the founder of the coupon and free samples-style web site formula, today announced several of the company's milestone achievements in 2011.

Among the most notable milestones that Logical Media has achieved over the past year include:

• Client Expansion:  since January 2011, Logical Media has expanded significantly on several client campaigns, helping brands in a variety of family-friendly industries achieve more than one billion impressions. Additionally, the company has increased its relationships with direct clients, growing this number to 68 percent in the past year alone.
• Revenue Growth: the Logical Media business model continues to gain traction as one of the most innovative and trusted in the family-friendly brand name marketing industry. Over the past year alone, the company has increased network-based revenues by 43 percent and revenues from direct clients alone by 57 percent.   
• Senior Leadership Expansion: Logical Media continued to build out a leadership team of the best and brightest minds in the online marketing space. Among several other industry veterans who recently joined Logical Media, Paul Roberts was named Director of Business development, and Scott Eversole was appointed Director of Advertising Sales.  
• Publisher Base Expansion: thanks to the expansion of its publisher base by 14 percent over the past year, Logical Media now provides its advertisers with access to over 50 billion impressions a year. Additionally, the company has increased commissions paid by 19 percent and clicks delivered by 52 percent to a total of nearly 24 million.
• Web Site Partnerships: over the past year, Logical Media has built out its relationships with some of the biggest web sites in the world including many in the top 10,000 Alexa ranking and the largest coupon-related web sites on the Internet today.
• Recognitions and Awards: Logical Media has become a recognized name in the trade media focusing on the online advertising and marketing industries, as well as within the national business press, being featured as a Top 10 affiliate network by Website Magazine,  as well as receiving recognition in dozens of media outlets, ranging from Reuters and Yahoo News to Business Journals, Media Broker Pro and Street Insider, among others. 

"The momentum we've achieved over the past year is validation that, in order to expand their presence and reach customers online, family-friendly brands need a trusted partner with the relationships, expertise and reach of coverage that Logical Media has," said Brent Bell, Founder and CEO of Logical Media. "We're thrilled to be heading into 2012 with this momentum behind us, and eager to continue our expansion through several strategic announcements, enhancements to our existing platform as well as introduce new launches."

Logical Media provides 24/7 support through its offices in New York, California, and Australia. For more information on Logical Media, including a listing of customers, service offerings and recent company news, visit www.logicalmedia.com.

About Logical Media:

Logical Media was founded in 2006 and has rapidly grown to become a major player in web development, promotions and advertising. We are a progressive, forward thinking company, continually striving to develop and foster the newest and most innovative web properties in the world today. Social responsibility is also one of our core values, and we strongly feel that companies should give back as much as they can to the community. As part of our responsibility we created 'Click to Give' an organization set up and maintained to raise considerable money for some of the most respected charities in the world. Since its inception, Logical Media has contributed more than $100,000 towards this project and will continue to do so in the future. Logical Media is strongly committed to web development and to this end we employ some of the best developers and designers in the industry. We believe that through innovation, creativity and integrity, Logical Media continues to set the standards for web companies in today's ever changing marketplace.

Media Contact:
Matt Rizzetta
North 6th Agency
212-334-9754
[email protected]

SOURCE Logical Media