NEW YORK, Jan. 11, 2016 /PRNewswire/ -- Lord & Taylor is proud to announce its first Charity Day of 2016 will take place on Saturday, January 16 to benefit the Look Good Feel Better® charitable program. All 50 Lord & Taylor stores will participate in the "new year, new you" theme in an effort to raise funds for Look Good Feel Better, which is dedicated to changing the way people with cancer approach their disease; by helping them deal with the appearance side effects of treatment, and reminding them that they are beautiful inside and out.
"Lord & Taylor is proud to kick off 2016 with an initiative that will benefit Look Good Feel Better, an important program that motivates women who are battling cancer," said Liz Rodbell, President, Hudson's Bay and Lord & Taylor. "We are honored to be able to support their mission through this Charity Day."
Charity Day is an all-day shopping event that will include in-store activations aimed at helping customers look and feel their best in the new year—activities may include 30-minute fitness classes, eye brow threading, denim customization, bra fittings and more. Additionally, stores will offer special discounts, local entertainment, and refreshments.
With the purchase of a $5 ticket, customers will receive two 30%-off single-item coupons, as well as one 20%-off storewide savings pass (10% off of cosmetics and fragrances) for use on January 16 only (some exclusions apply). Tickets are available for purchase now at any Lord & Taylor store. All ticket sales proceeds will go directly to the Personal Care Products Council Foundation to benefit Look Good Feel Better. Additionally, 1% of all LordandTaylor.com proceeds received on January 16 will be donated, up to a maximum of $15,000.
ABOUT LOOK GOOD FEEL BETTER®
Look Good Feel Better is a free, nonmedical, brand-neutral charitable program dedicated to improving the quality of life and self-esteem of people undergoing cancer treatment by helping them to deal with the appearance-related side effects of treatment. The program was founded in 1989 and offers complimentary group, individual and online beauty sessions that include lessons on skincare and cosmetics, nail care, wigs turbans, accessories, and styling to help people with cancer manage their disease and treatment with greater confidence. The Look Good Feel Better program in the U.S. is made possible through a collaboration of the Personal Care Products Council Foundation, the American Cancer Society and the Professional Beauty Association. For more information about Look Good Feel Better free workshops and other services available across the country, visit www.lookgoodfeelbetter.org.
Look Good Feel Better is a registered trademark of the Personal Care Products Council Foundation. The Personal Care Products Council Foundation, the American Cancer Society, Inc. and the Professional Beauty Association do not endorse any specific products and/or services.
ABOUT LORD & TAYLOR
Founded in 1826, Lord & Taylor is the oldest department store in the United States and one of the country's premier retailers. It has built its reputation on offering high-quality fashion apparel and accessories, exciting store environments, and seamless service. Lord & Taylor operates 50 full-line locations primarily in the northeastern and mid-Atlantic U.S., and lordandtaylor.com. It is part of the Hudson's Bay Company brand portfolio.
Lord & Taylor
SOURCE Lord & Taylor