CINCINNATI, Aug. 10, 2017 /PRNewswire/ -- Loyalty360 present the inaugural Customer Expo which will be held November 6-8 in Nashville, Tennessee at the Sheraton Music City. This inaugural conference will focus on all aspects of the customer, channel, and brands' customer relationships. Topics to be covered will range from acquisition to engagement through customer experience and engagement, to brand loyalty and advocacy and how technology and organization alignment is key to the need for measurable and successful customer relationships.
Customer Expo will attract over 300 senior in-house marketing executives from the most influential brands, many members of Loyalty360, the trade association for the industry.
They will gather to discuss the latest marketing practices, technologies and process that help brands create meaningful, seamless, and consistent engagement across channel interactions that impact the customer in a measurable manner.
See more information at www.customerexpo.com
The conference will have many opportunities for brands to network with one another in an interactive manner. We will also be presenting the first ever, Customer Awards – www.customerawards.org-- which will showcase the brands that are truly putting the customer first.
Mark Johnson, the CMO of Loyalty360 says, "with this conference, our goal is to focus on all aspects of the customer. It is a challenging and disruptive time for marketers and the gap between the brands that understand customer engagement and those who don't continue to grow."
This is the first in a list of speaker announcements for the conference, with many more announcements to come, Loyalty360 is thrilled to announce the following speakers for the 2017 Nashville event:
Bill Hurley – CMO – CenturyLink
Doug Zarkin – CMO – Pearle Vision
Una Morabito – Senior Vice President - Mass Mutual
Jeff York – CEO – Farm Boy
Retailers have always had to fight to retain customers, but as customers become increasingly more educated, resourceful, and discerning this has become even more challenging. To succeed, marketers must hone in on the segments of their base that can drive revenue and be smart about spending on the ones who won't.
"Customer Expo is a great place to learn and share ideas about how to identify, understand and motivate a brand's most loyal customers - the Clutch team is excited to be a part of the event," states, Kate Atty, vice president of marketing, Clutch (www.clutch.com).
"Loyalty begins with knowing your customer, and no one understands this better than Loyalty360," said Narina Sippy, CMO of Stellar Loyalty. "We're excited to partner with Loyalty360 at this inaugural event in Nashville, which will bring together the best minds, experts, and leading practices around customer experience, loyalty, and engagement. The Customer Expo app, powered by Stellar Loyalty, will ensure event attendees can maximize the experience with pre-, during, and post-conference networking and interactions."
Companies that are interested in getting involved are encouraged to contact Carly Stemmer at CarlyStemmer@loyalty360.org or 513-800-0360, ext. 115.
Loyalty360 is an unbiased, market-driven, voice of the customer focused clearinghouse and think-tank that is committed to bringing loyalty to the forefront as a critical marketing strategy. A trusted source for cutting-edge research, best practices, and networking opportunities, Loyalty360 gives members the expert insights and guidance they need to better understand loyalty and develop programs that effectively engage their customers and employees and build stronger relationships with them. With over 75,000 monthly visitors and 115,000 monthly page views to Loyalty360.org, and 640,000 followers collectively on Twitter, LinkedIn, and Facebook, Loyalty360 is a prolific resource for loyalty, customer experience, and brand/customer engagement strategy.
Press Contact: Steve Taggart
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