Luminara Signs Exclusive Deal With Darice To Distribute Its Real Flame-Effect Designer Candles In The United States
New Partnership Allows Darice to Make Luminara's Innovative Technology More Accessible to Consumers
STRONGSVILLE, Ohio, June 2, 2015 /PRNewswire/ -- The magical experience of Luminara candles is now available to more homeowners across the United States, as the leading global brand of real flame-effect candles announces its partnership with Darice, Inc. as its exclusive U.S. distributer. The partnership makes "Life by Luminara" available to more consumers, who can create instant ambience with the safety, convenience and beauty of Luminara candles.
"Luminara mirrors our own company's mission and goals," said Mike Birkholm, president of Darice. "Together we can provide the market with an innovative product that promotes sustainability and provides a truly unique experience for the end consumer."
The unique experience of Luminara candles, which harnesses Disney technology, is virtually indistinguishable from traditional candles, yet eliminates the worry and hassle that comes with an open flame.
"Darice's history of best in class customer service and unmatched ability to use creativity and technology to continually improve the customer experience perfectly aligns with our number one commitment to delight our customers," said Elliott Resnik, CEO of Luminara.
Shop the Luminara collection of real flame-effect candles on Darice.com or find a retailer near you at Luminara.com.
ABOUT LUMINARA
Headquartered in Minnesota, Luminara is the global brand of real flame-effect designer candles that utilize Disney Enterprises Inc. technology patents. Luminara is a pioneer in the technology industry and continues to advance their technologies to bring new products to market in the U.S., Europe, and Asia.
Luminara's mission is to provide a magical experience that enhances every day through decorative lighting products that marry art with technology. The brand is also committed to creating flame-effect candles with sustainability in mind.
ABOUT DARICE
Darice, Inc. is a premier wholesale distributor in the gift and decor industry, serving many channels including craft, mass market, party, toy, drug and grocery stores. The company's key product lines include craft basics, jewelry making, scrapbooking, bridal, floral design, fine art supplies, kid's crafts; as well as, licensed products from names such as David Tutera. Darice is an action-oriented company, committed to continual improvements and advancements in the craft industry. As a leader in its field, Darice is dedicated to maintaining, expanding, and strengthening relationships with its customers. Their simple mission statement says it best, "Exceed Customer Expectations," a practice followed daily at the company's Strongsville, Ohio based headquarters facility and distribution center.
Media Contact:
Kerry Haugh
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SOURCE Darice, Inc.
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