Managing General Agency Announces Recruitment Initiative Focused on Hispanic Independent Agents

Hispanic Affiliates General Agency, LLC (HAGA) now actively recruiting agents throughout Texas

Mar 11, 2011, 07:00 ET from Hispanic Affiliates General Agency, LLC

DALLAS, March 11, 2011 /PRNewswire/ -- In response to tremendous opportunity to serve the Hispanic population in Texas, Hispanic Affiliates General Agency, LLC (HAGA) is now actively recruiting Hispanic Independent Agents. HAGA provides Independent Agents valuable marketing assistance and insurance sales leads, and access to A-rated insurance companies with quality insurance product choices designed to address the needs of Hispanic consumers. The company's recruitment initiative includes launching an agent recruitment website (, public relations, social media, and targeted email marketing.

According to preliminary results, the 2010 Census counts a record 50 million Hispanics, or one in every six U.S. residents. In Texas, the state's population increased by 4.3 million from the previous census. Fully 65% of these new residents are of Hispanic origin. And, driven by greater opportunity and education, the Hispanic middle class is on the rise. In addition to purchasing homes and autos at a faster rate, more and more Hispanics are opening their own businesses. As a result, protecting themselves, their families, and their business enterprises are becoming top-of-mind. HAGA's mission is to connect Hispanic Independent Agents with these Hispanic consumers, providing a cultural connection that promotes trust and lasting relationships.

"The typical Hispanic consumer tends to want to work with someone with a shared heritage and values," said Tony Gonzalez, President of Hispanic Affiliates General Agency, LLC. "HAGA was created to a build a network of Hispanic Independent Agents focused exclusively on serving the Hispanic insurance markets. We provide a true cultural connection that is much stronger than simply providing Hispanic-targeted sales materials."

HAGA is currently recruiting agents to serve the personal and commercial insurance needs of Hispanic families and individuals throughout Texas including the large Hispanic consumer markets in Dallas, Fort Worth, San Antonio, and Houston.

HAGA will be launching its Hispanic consumer site in third quarter 2011.

About Hispanic Affiliates General Agency, LLC (HAGA)

Hispanic Affiliates General Agency, LLC (HAGA) was founded by property & casualty insurance industry veteran, Tony Gonzalez. HAGA's singular purpose is to provide insurance markets, training, and marketing support for Hispanic Independent Insurance Agents (IAs) throughout Texas. For additional information, please contact Tony Gonzalez at 972.212.5190.

To learn more, visit the company's web site at

SOURCE Hispanic Affiliates General Agency, LLC