Manthan to Lead NRF Big Ideas Session on Harnessing the Power of Big Data

SCOTTSDALE, Arizona, January 10, 2013 /PRNewswire/ --

For Better Decision-Making and Personalized, Relevant Promotions

Manthan Systems today announced that Peter Charness, President of Manthan Systems, will present a Big Ideas Session titled, "1,000 Paths to Profit-Each Associate, One Decision at a Time," at next week's National Retail Federation (NRF) Show. Manthan's Big Ideas session will be held at 9:15 a.m., Jan. 15, at Room 3D09 of the Javits Convention Center, Level 3.

Charness' presentation will focus on new techniques that are being implemented at leading retailers worldwide to help them optimize decision-making across every level of their organizations, from merchandising and marketing to store associates in the aisle. The presentation will also demonstrate best practices for creating and measuring dynamic customer segmentations that retailers can use to create personalized, highly targeted promotions. 

"With all the buzz about Big Data, social integration, mobility and omni-channel retailing, customers are driving an unprecedented demand for retail convergence. However, it's sometimes hard to see the links that can help build better customer relationships," said Peter Charness, president, Manthan Systems. "This session will provide practical strategies to bring all these technologies together to better serve today's retail customers."

Manthan will preview ARC 6.4, the latest release of its award-winning ARC platform for retail analytics and business intelligence, at NRF booth #875, Jan. 14 - 15, 2013. The latest version of ARC contains a variety of visualization innovations designed to create clarity of insights for business users, particularly when confronted with the ever-increasing volume of data that retailers capture about their business.   ARC 6.4 maintains the Manthan tradition of allowing any business user to make optimized decisions through the use of packaged retail-specific solutions, with an interface containing human factors specifically designed to empower business users without the need for extensive support from IT.

To arrange a demonstration or appointment at NRF, please contact Manthan at [email protected], or visit http://www.manthansystems.com

About Manthan Systems

Manthan Systems delivers specialized, cutting-edge solutions that enable decision making specifically for the Retail Industry. Based on the experience of our over 70 Customers in 16 countries, our solutions are technically innovative and designed to create significant business advantage. Manthan customers have recognized the difference, too: Manthan earned 12 top 10 rankings in the prestigious 2012 RIS News Software LeaderBoard -including two #1 rankings and perfect 5.0 scores in the critical categories of Technology Innovation and Product Reliability.

Manthan's team consists of experienced industry professionals. We bring to the table an ideal blend of deep domain expertise across all segments of Retail, and flawless, core technical expertise across both desktop and mobile platforms.

Media Contact:
Jeff Ketner
Ketner Group PR + Marketing (for Manthan Systems)
+1-512-794-8876
[email protected]

SOURCE Manthan Systems