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Manuel Neuer ficha como embajador de marca de Hisense para la UEFA EURO 2024™ en su campaña 'BEYOND GLORY'
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Hisense

Apr 15, 2024, 11:25 ET

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- La leyenda de la portería Manuel Neuer ficha como embajador de marca de Hisense para la UEFA EURO 2024™ en su campaña 'BEYOND GLORY'

QINGDAO, China, 15 de abril de 2024 /PRNewswire/ -- Hisense, empresa mundial de electrodomésticos, ha lanzado hoy su campaña "BEYOND GLORY" (Más allá de la gloria) para UEFA EURO 2024™con el "fichaje" del portero alemán ganador de la Copa del Mundo y capitán del FC Bayern de Múnich de la Bundesliga, Manuel Neuer.

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Manuel Neuer Signs as Hisense UEFA EURO 2024™ Brand Ambassador
Manuel Neuer Signs as Hisense UEFA EURO 2024™ Brand Ambassador

El internacional alemán, ganador de la Copa Mundial de la FIFA junto con sus 11 coronas de la Bundesliga, se une a Hisense como embajador oficial de la campaña. La campaña "BEYOND GLORY" celebra la incesante búsqueda de la excelencia compartida por los futbolistas profesionales que aspiran a los honores de la EURO y el compromiso de Hisense de superar los límites en la industria de los electrodomésticos.

Al igual que los porteros como Manuel son la última línea de defensa, Hisense actúa como la fuerza fiable entre bastidores, ofreciendo constantemente tecnología de vanguardia y una calidad inigualable.

Manuel Neuer, cinco veces ganador del premio 'Mejor Portero del Mundo' de la Federación Internacional de Historia y Estadística del Fútbol (IFFHS), comentó: "Estoy encantado de apoyar la campaña Hisense 'BEYOND GLORY' UEFA EURO 2024™ como embajador. Además, estoy deseando que llegue la Eurocopa, el reto definitivo para la élite de los futbolistas europeos".

La campaña también pone de relieve el objetivo de Hisense de superar sus propios límites, desafiándose a sí misma con una visión tecnológica a largo plazo para aspirar a objetivos ambiciosos y un compromiso inquebrantable con la tecnología pionera con una calidad sin precedentes en la búsqueda de la mejora de la vida cotidiana.

Como socio oficial de la UEFA EURO 2024™ y pionero en tecnología de visualización, Hisense tiene como objetivo ofrecer la experiencia perfecta para ver partidos y experiencias de vida inteligente a través de sus productos de televisión y electrodomésticos de vanguardia.

Bob Wang, director general del Departamento de Marketing Internacional de Hisense, destacó: "Es un honor dar la bienvenida a Manuel como embajador de nuestra marca UEFA EURO 2024™ y creemos que es el representante ideal para nuestra nueva campaña. Un portero es la persona en la que confía su equipo para estar siempre ahí y ser totalmente fiable para ayudar a asegurar su éxito. En Hisense, nos esforzamos por alcanzar un objetivo similar en nuestro compromiso por mejorar las vidas de nuestros clientes con tecnología innovadora y fiable".

"Es la tercera vez consecutiva que Hisense patrocina la Eurocopa, lo que supone una gran oportunidad para seguir conectando la marca Hisense con consumidores de todo el mundo".

"Como empresa, aspiramos continuamente a mejorar la calidad y la experiencia de la vida cotidiana. Trabajando con Manuel, estamos deseando ofrecer a los aficionados de todo el mundo una experiencia inigualable de la UEFA EURO 2024™".

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