Marisa Carstens Joins Berk Communications as Senior Vice President
Former Consumer Lead at Text100 and American Express Travel Communicator brings senior level expertise in lifestyle brands, creative development and content creation to Berk Leadership Team
NEW YORK, March 13, 2017 /PRNewswire/ -- Berk Communications, a full-service, boutique public relations firm specializing in sports, entertainment, travel, lifestyle publicity and event planning, today announced that Marisa Carstens has joined the firm as Senior Vice President. In this new role, Carstens will lead overall strategy, portfolio growth and client service functions for the consumer, travel and technology verticals.
"Marisa brings the creativity, leadership and strategic thinking necessary to help us expand our array of client services and explore exciting new ways to help our clients meet their branding and visibility goals," said Ron Berkowitz, Berk's President and Founder. "Her experience in leadership roles at some of the industry's top PR firms where she created successful branding and marketing plans for some of the world's most iconic brands, will be invaluable to the firm and the clients that we serve."
Prior to joining Berk, Carstens led Text100's consumer practice, overseeing some of the agency's most prominent accounts and leading strategy for clients including British Airways, Kayak, MTV, Shazam and Surf Air. Programs that she developed and implemented received awards from both PR Week and In2 Sabre Awards.
Previously, Carstens served in a leadership role in Corporate Communications at American Express, where she led external communications efforts for the company's travel and lifestyle services. Before joining American Express, Carstens spent five years at Harrison & Shriftman where she was responsible for managing and growing relationships with a variety of leading lifestyle brands in the hospitality, beauty, real estate, food & beverage and consumer technology industries.
About Berk Communications
Berk Communications & Marketing Group is a boutique public relations firm specializing in publicity, marketing and event-planning. Founded in 1999, Berk Communications prides itself on working with each individual client to provide targeted, results-driven campaigns and attentive, professional service. With experience in fields such as entertainment, lifestyle, travel, sports and hospitality, clients are afforded the benefit of a vast network of media contacts and relationships across all industries. Berk's extensive client list includes D'USSE, Armand de Brignac, Roc Nation Sports, The 40/40 Club, Brother Jimmy's Restaurants, TAO, 1 OAK, Nizuc Resort & Spa and Las Brisas Hotel Collection, and a premier group of athletes including Alex Rodriguez, Kevin Durant, Robinson Cano, CC Sabathia and Dez Bryant.
To learn more about Berk Communications, visit http://www.berkcommunications.com or @BerkComm.
SOURCE Berk Communications
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