Recognized Business Leader to Support MarketBridge Growth in Marketing-as-a-Service (MaaS) Solutions
BETHESDA, Md., April 16, 2012 /PRNewswire-USNewswire/ -- MarketBridge, a leading global provider of technology-enabled sales and marketing solutions, announced the appointment of Michael I. Connolly as President, MarketBridge Solutions. Michael brings over 20 years of business leadership and guidance to the MarketBridge senior leadership team.
"Rapid technology adoption is significantly changing the marketing and sales landscape," said Tim Furey, CEO, MarketBridge. "The Marketing-as-a-Service (MaaS) business model will fundamentally change how companies purchase and deploy Marketing and Sales technology. Michael's addition to the team puts us and our partners in an excellent position to develop cutting-edge solutions to help our clients achieve their growth objectives."
Michael's addition builds on MarketBridge's recent efforts (http://www.market-bridge.com/global/about/news/2012/marketbridge-solution-launch/) to develop offerings around Marketing-as-a-Service - a proven combination of the firm's marketing expertise and technology partnerships that will deliver efficiency, scale, and measurable results for clients. MarketBridge's development of MaaS solutions enables the firm to help clients fast-track digital, cloud, and BI technology deployment to support both near-term revenue results and long-term scalability.
Michael started his career with the leading global advertising agency Dancer Fitzgerald Sample. Early in his career, Michael worked for McKinsey & Company, American Express, and Trammell Crow where he led major strategic growth initiatives and operations turnarounds. Michael has worked in several CXO leadership roles in the multi-unit franchising, financial services and healthcare industries. Most recently he and his company Mount Juliet Ventures operated and led several digital media efforts resulting in successful exits; including the sale of ElderCarelink to QuinStreet. Michael is a graduate of Harvard Business School.
"I am extremely pleased to join MarketBridge," said Michael Connolly, President MarketBridge Solutions."We are ideally positioned to leverage our expertise to identify, partner and invest in marketing technology companies that will help our enterprise clients and our investors."
MarketBridge (www.market-bridge.com) is a leading global provider of technology-enabled sales and marketing solutions for Fortune 1000 and emerging growth companies. The firm offers three primary solution methodologies: MarketBlueprint, RevenueEngines, and DemandAnalytics. Over the past 10 years, MarketBridge has completed over 1,000 separate engagements for 18 of the world's top 50 brands and many emerging growth companies. MarketBridge works closely with CEOs and their senior Marketing and Sales leaders to solve their toughest business challenges and create scalable, sustainable competitive advantage. Follow us on Twitter at http://twitter.com/MarketBridge.