Marketing Trend Alert: Long-Term Care Insurance Agents Use 'Electronic Business Cards' to Build Relationships
KIRKLAND, Wash., Jan. 12, 2011 /PRNewswire/ -- Today LTC Financial Partners LLC (LTCFP) reveals one of its marketing secrets: "electronic business cards" that supply an agent's name, address, and phone number, just as old-fashioned business cards do, but with a difference. The electronic variety "can't be misplaced, and they establish credibility by providing helpful, detailed information," says Jonas Roeser, LTCFP's Senior Vice President of Marketing & Operations.
The new "business cards" are "personal websites on steroids," says Roeser. LTCFP started by offering its agents plain personal sites, "but that wasn't enough," Roeser says. "It was like having your contact information on a printed card, but never handing it out, or hiding it in a dark corner somewhere. So we've added steroids." These consist of a personal public relations service and social networking on sites such as Twitter, Facebook, and blogs. "This outreach spreads each agent all over the web, with lots of references back to the personal sites."
The tangible results include simplified appointment setting, savings of time and money though online education, and building of trust necessary for establishing a client relationship.
How do LTCFP's agents "hand out" their electronic cards? "They just tell people to go to Google and enter their name followed by LTC," says Roeser. "That brings up a link to their site and a lot more besides. Thanks to our program, there's a ton of stuff out there about each agent." For example, a search for "Amy Pollock LTC" brings several pages of links.
So far more than 100 LTCFP agents have taken advantage of the program, and "it's really helping them reach out," Roeser says. These agents include --
AL: Zachary Rinehart -- 816-582-0281 |
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CA: Eric Janson -- 415-233-3742 |
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CA: James Perry -- 310-376-7847 |
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CA: Kathy Lamphier -- 510-314-0860 |
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CA: Debra Rauser -- 650-306-0240 |
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CA: Pamela DeMarco -- 707-843-3640 |
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CA: Robert Rubalcava -- 714-630-2396 |
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CA: Laura Weber -- 714-674-0190 |
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CA: Sandra Stanley -- 888-316-8919 |
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CA: Phyllis Solgere -- 909-627-5587 |
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CA: Mavis Lombardi -- 916-276-6994 |
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CA: Sue Varenchik-Martz -- 925-735-4341 |
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CA: Petra Petry -- 949-351-0347 |
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CA: Cindy Whitehall -- 951-237-5865 |
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CO: Trish Fisher -- 303-955-7585 |
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CT: Richard Levine -- 800-916-9958 |
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CT: David Gerrol -- 860-206-4657 |
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CT: Leonard Wik -- 860-432-1870 |
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CT: Steve Foss -- 860-539-0674 |
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CT: Larry Golfin -- 860-677-4075 |
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DC: Bill McElrath -- 202-669-3034 |
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FL: Janet Washburn -- 239-404-7590 |
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FL: George Braddock -- 305-378-8091 |
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FL: Donald Almeida -- 407-739-1166 |
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FL: Janet Henderson -- 561-910-4272 |
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FL: Mike Rou -- 904-276-9583 |
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GA: Amy Pollock -- 404-237-1189 |
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GA: Belen Hickman -- 404-245-2444 |
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GA: Nancy Dower -- 678-525-6283 |
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ID: Linda Hicks -- 208-331-2803 |
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IL: Bobbi Foster -- 630-513-0034 |
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IN: Kirk Bennett -- 260-969-1310 |
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MA: David Schuller -- 617-327-2994 |
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MI: Marybeth Bayer -- 734-222-9882 |
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MN: Gary Marx -- 651-224-0709 |
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MN: John Guinan -- 651-646-2200 |
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MN: Jennifer Ragborg -- 952-898-2750 |
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MO: Wendy Rinehart -- (816) 286-1297 |
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MO: Keith Eisberg -- 660-288-3488 |
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NC: Carol DeLucia -- 919-280-6106 |
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NE: Larry Neuwirth -- 308-635-2023 |
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NE: Larry Heinert -- 402-339-8643 |
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NE: Thomas Heinert -- 877-508-5824 |
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NH: Francis (Tug) Wilson III -- 603-359-7330 |
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NH: Renee Martin -- 603-860-9610 |
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NJ: Gary Melnikoff -- 201-265-1958 |
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NJ: Richard Landau -- 201-476-0880 |
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NJ: Michael B. FitzPatrick -- 973-394-0053 |
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NY: Ronald Brie -- 212-799-3900 |
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NY: Michael Robinson -- 516-612-4936 |
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NY: Ray Donnelly -- 516-747-1809 |
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NY: Gene Cutler -- 516-869-6767 |
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NY: Jay Charno -- 516-935-4029 |
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NY: Jennifer Lenihan -- 631-262-7167 |
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NY: Susan Lenihan -- 631-262-7167 |
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NY: Sheila White -- 631-893-4040 |
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NY: Dana Dee -- 716-983-1316 |
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NY: Peter Molnar -- 800-588-9406 |
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NY: Jeanne Fenton -- 845-485-6575 |
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NY: LouAnne Macco -- 845-679-5075 |
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NY: Virginia Lee Kintz -- 866-582-6074 |
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NY: Deborah Cohen -- 914-466-8024 |
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OH: Pattianne Baran -- 216-409-0859 |
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OH: John Cullen -- 419-797-9210 |
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OH: Denise Gott -- 440-461-5131 |
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OH: Sam Desiderio -- 440-543-5814 |
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OH: Mark King -- 440-832-8936 |
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OK: Samuel Walker -- 405-816-0868 |
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OR: Diane Steeves -- 503-297-7677 |
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PA: Anthony Camill -- 412-445-6171 |
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PA: Cathy Allen -- 610-588-0852 |
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PA: Linda Lee Kaye -- 610-608-3388 |
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PA: Shela Anmuth -- 610-640-4243 |
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PA: Ted Soslow -- 610-642-3332 |
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PA: Kevin Bressler -- 610-783-6970 |
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PA: Rosanne Schaefer -- 610-987-0060 |
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RI: William Grossman -- 401-254-4220 |
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RI: Bonnie McHenry -- 401-294-6928 |
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SC: Jim Boyd -- 843-856-9792 |
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TN: Merle Born -- 615-292-8033 |
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TN: Mark Wardell -- 901-337-4146 |
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TN: Teresa Will -- 931-619-1852 |
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TX: Gabrielle Gelo -- 210-592-9887 |
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TX: Madeline Wade -- 214-295-8926 |
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TX: Kim Beckham -- 361-579-9663 |
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TX: Danita Tucker -- 512-351-6272 |
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TX: Raetta Aleshire -- 512-750-5754 |
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TX: Kay Nettles -- 713-466-4614 |
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TX: Heidi Crockford -- 713-857-9476 |
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TX: Grace Harrington -- 713-927-9092 |
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TX: Regina Davis -- 800-335-7609 |
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TX: Tom Gilmour -- 817-283-7221 |
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TX: Bill Holland -- 817-283-7221 |
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TX: Cindy Ward -- 817-880-5632 |
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TX: David Gould -- 830-980-4484 |
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VA: Roy Smith -- 540-868-2435 |
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VA: Penny Gilbert -- 703-281-0914 |
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VA: James Meshanko -- 703-295-0606 |
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VA: Patricia O'Neill -- 703-534-3255 |
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VA: Bill Sotirion -- 757-226-8166 |
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VA: George Polizos -- 757-291-8505 |
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VA: Michael Zuchowski -- 757-467-1354 |
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VA: Linda Sotirion -- 757-646-6820 |
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WA: Bill Kitchin -- 206-524-8532 |
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WA: Allison Payne -- 206-755-2590 |
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WA: Lucille Smith -- 206-877-3456 |
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WA: Philip Shields -- 360-687-1838 |
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WA: Jonas Roeser -- 425-284-4863 |
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WA: Timothy Judge -- 425-337-1933 |
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WA: Helen Boyer -- 425-557-5372 |
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WA: Christine Khemis -- 888-582-5364 |
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WI: Maria Tiefenthaler -- 414-587-7855 |
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WI: Lynette Schiefer -- 920-434-4559 |
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WV: Deborah Bailey -- 304-744-0111 |
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LTCFP is one of the nation's most experienced long-term care insurance agencies. In California, the company is known as LTC Partners & Insurance Services, LLC.
- PHOTO 72dpi: http://send2pressnewswire.com/image/10-1115-jroeser_72dpi.jpg
- Photo Caption: LTC Financial Senior Vice President of Marketing & Operations Jonas Roeser.
- News RSS feed for LTCFP: http://send2pressnewswire.com/author/ltc-financial-partners-llc/feed .
This release was issued on behalf of the above organization by Send2Press(R), a unit of Neotrope(R). http://www.Send2Press.com
SOURCE LTC Financial Partners LLC
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