Marley Coffee Continues to Expand in California with New Distribution at Gelson's

LOS ANGELES, July 31, 2012 /PRNewswire/ -- Marley Coffee (OTCBB: JAMN), a sustainably grown, ethically farmed and artisan roasted gourmet coffee, today announced new distribution with Gelson's Markets, one of the nation's premier supermarket chains, with 17 locations in California.

Just recently, all Gelson's markets will offer Marley Coffee Organic Ground 8oz. bags in the following varieties: Get Up Stand Up (light roast), One Love 100% Ethiopian Tirgacheffe (medium roast), Mystic Morning (medium roast), and Buffalo Soldier (dark roast).

"We are excited to team up with Gelson's Markets as they share our love for providing the highest quality products to customers," said Rohan Marley, chairman, Marley Coffee. "We are committed to the earth and our communities, and are looking forward to spreading the love with the soulful aroma and delicious taste of our Marley Coffee."

The chain consists of seventeen Gelson's locations in California: Calabasas, Century City, Dana Point, Encino, Hollywood, Irvine, Marina del Rey, Newport Beach, Pacific Palisades, Pasadena, Santa Barbara, Sherman Oaks, Silver Lake/Los Feliz, Tarzana, Valley Village/NoHo, West Hollywood, and Westlake Village.

"Gelson's is an excellent addition to our family of retail partners as we continue to expand and make Marley Coffee accessible to coffee lovers," said Brent Toevs, CEO, Marley Coffee. "We are excited to work with Gelson's, as we continue to expand our retail distribution in the US."

For the home, Marley Coffee currently offers two new varieties of Jamaica Blue Mountain® Ground Coffee roasts and six varieties of certified USDA Organic Ground Coffee as well as Whole Bean Coffee and compostable Single-Serve At-Home Pods.  The new Marley Coffee RealCup™, compatible with most models of the popular Keurig-brand single-serve coffee brewers, will be available in September 2012 in an array of roasts for both home and office use.

Marley Coffee is also available for the trade in Traditional 2.5oz Fracs, compostable Single-Serve Breakroom Pods, and Branded Vending and Foodservice Solutions.  In addition, the company recently introduced its first mobile retail concept, the Marley Coffee-brand Bike Caffe (www.bikecaffe.com/marleycoffee), which has already started selling to franchise buyers.

About the Company:
Jammin Java, doing business as Marley Coffee, is a U.S.-based company that provides sustainably grown, ethically farmed and artisan roasted gourmet coffee through multiple U.S. and international distribution channels, under the Marley Coffee brand name.  Marley Coffee products seek to live up to the Rastafari standards of ITAL, standing for all things Pure, True and Vital.  A portion of all sales of Marley Coffee supports the Kicks for Cause Foundation, which aims to build playable soccer fields and soccer camps for children of coffee-producing communities in Jamaica and beyond. For sales inquiries, please contact [email protected]. 

The Company's common stock is quoted on the OTCBB under the symbol JAMN.  Learn more at www.MarleyCoffee.com, visit the corporate website at www.JamminJavaCorp.com, join us on Facebook at http://www.facebook.com/MarleyCoffee, and follow us on Twitter at http://twitter.com/marleycoffee.

Learn more about other Marley Family ventures by visiting www.BobMarley.com, The House of Marley at www.thehouseofmarley.com, Marley Beverage Company at www.MarleyBeverages.com, and 1Love.org at www.1love.org.

Forward-Looking Statement:
This Press Release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (the "Acts").  In particular, the words "believe," "may," "could," "should," "expect," "anticipate," "estimate," "project," "propose," "plan," "intend," and similar conditional words and expressions are intended to identify forward-looking statements and are subject to the safe harbor created by these Acts.  Examples of forward-looking statements include, statements regarding future growth, revenues and financial results, expected product developments (including, without limitation, growth through the Company's multichannel strategy, placement of more products with retailers throughout the year, revenue from sales from the branded vending and foodservice manufacturers and, in other similar relationships, as well as to be developed with BikeCaffe), future relationships with retailers and distributors, and intentions to expand into new geographic and product markets.  Such statements are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties.  Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the Company.  These risks and others are included from time to time in documents we file with the Securities and Exchange Commission ("SEC"), including but not limited to, its Form 10-Ks, Form 10-Qs and Form 8-Ks.

Included in these risks are our going concern and liquidity risks.  Our ability to meet our obligations in the ordinary course of business is dependent upon our ability to sell our products directly to end-users and through distributors, establish profitable operations through increased sales and decreased expenses, and obtain additional funds when needed.  Management intends to increase sales by increasing our product offerings, expanding our direct sales force and expanding our distributor relationships both domestically and internationally.  There can be no assurance that we will be able to increase sales, reduce expenses, or obtain additional financing, if necessary, at a level to meet our current obligations.  As a result, the opinion we have received from our independent registered public accounting firm on January 31, 2012 consolidated financial statements contains an explanatory paragraph stating that there is a substantial doubt regarding our ability to continue as a going concern.

Other unknown or unpredictable factors also could have material adverse effects on our future results.  Accordingly, you should not place undue reliance on these forward-looking statements.  Although the Company believes that the expectations reflected in the forward-looking statements are reasonable, it can give no assurance that its forward-looking statements will prove to be correct. Investors are cautioned that any forward-looking statements are not guarantees of future performance and actual results or developments may differ materially from those projected.  The forward-looking statements in this press release are made as of the date hereof.  The Company takes no obligation to update or correct its own forward-looking statements, except as required by law or those prepared by third parties that are not paid by the Company.  The Company's SEC filings are available at http://www.sec.gov.

Media Contact:
Mike Rosen/Vanessa Giacoppo
(516) 767-9653
[email protected]

Investors Contact:
Stuart T. Smith
(512) 267-2430
[email protected]

SOURCE Marley Coffee