FARMINGTON HILLS., Mich., Nov. 22, 2016 /PRNewswire/ -- Marx Layne & Company announces today they have been selected as the digital marketing partner for Pentastar Aviation, a business aviation leader, in Waterford Michigan. Marx Layne will be providing digital program consulting and implementation as well as strategic communications and media relations for the Pentastar Aviation brand and service capabilities which include aircraft management, charter, advisory services, aircraft maintenance, avionics services, interior services, and award-winning fixed-base operation (FBO) services.
"Pentastar already has an impeccable reputation within the business aviation industry. We will focus on utilizing key digital platforms to further strengthen and elevate their brand and drive customer engagement," said Michael Layne, president, Marx Layne.
Marx Layne has vast experience in online content development and placement strategies that enhance overall awareness and reputation online, building a stronger digital presence. Working with their clients, Marx Layne provides "traditional" and digital marketing solutions including media relations, video ads, search engine optimization, social media content and strategy, and web content creation to reach targeted audiences.
"We continuously look for ways to reach our target audience and we want to make sure we stay ahead of the constantly changing digital landscape," said Greg Schmidt, President & CEO Pentastar Aviation. "Marx Layne brings a wealth of experience in delivering comprehensive and creative online content and digital marketing strategies and we are excited to be working with them to further communicate our brand story."
About Marx Layne & Company
Founded in 1987, Marx Layne & Company is among Michigan's leading independently owned public relations and digital media agencies. The agency provides individualized marketing and corporate communications services on a local, regional, national basis to clients in the automotive, technology, nonprofit, manufacturing, retail, real estate development, financial, hospitality, energy, educational, health care, professional service and communications. Visit www.marxlayne.com for more information.
About Pentastar Aviation
Pentastar Aviation, wholly owned by Edsel B. Ford II, is a leader in the world of business aviation, providing aircraft management, advisory services, aircraft maintenance, avionics services, interior services and award-winning FBO services. Air charter transportation services are provided by Pentastar Aviation Charter, Inc., a U.S. FAR Part 135 on-demand air carrier, or by other U.S. FAR Part 135 certificated on-demand air carriers arranged by Pentastar Aviation, LLC. Their team is committed to delivering the highest standards of safety and service excellence to their customers.
Pentastar Aviation has been servicing regional and global travelers for more than 50 years and is headquartered at Oakland County International Airport (PTK). For more information, please visit www.pentastaraviation.com.
SOURCE Marx Layne & Company