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Mascus Hits 200,000 Ads


News provided by

Mascus USA

Jan 06, 2012, 07:00 ET

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TAMPA, Fla., Jan. 6, 2012 /PRNewswire/ -- Mascus.com, one of the largest online marketplaces in the world for the sale of used transportation vehicles, construction equipment, agricultural machinery, material-handling equipment and forestry equipment, has reached a major milestone in its growth – 200,000 online advertisements.

"Mascus has celebrated some considerable achievements recently," says Managing Director Fredrik Larsson. "What makes this even more pleasing is that we've doubled the number of listings, from 100,000 to 200,000 in just 12 months. The speed and size of the increase shows that despite the economic climate, the combination of global expansion and ongoing technological development is clearly working."

Mascus in numbers:

  • Over 4300 companies advertising from around the world
  • 200,000 online ads
  • Over 2 million unique visitors every month
  • Presence in 42 countries worldwide
  • 54 Mascus domains in 39 languages
  • More than 120 new dealers joining every month
  • Over 70 Mascus sales representatives visiting and contacting dealers all over the world

A global brand with strong foundations
Mascus has become not only a truly global brand, but also a brand that is creating new markets for dealers and end-users worldwide. Mascus' global presence is built on extremely strong foundations particularly in the key markets of Germany, UK, France, the USA and the Nordic Region.

"Our success internationally is rooted in our core markets of Europe and the USA," says Managing Director Fredrik Larsson. "In these markets Mascus is now a well-established and instantly recognized brand among dealers of machinery and vehicles. Our portfolio of services has become an integral part of the used machinery and vehicles markets in these territories."

"Our recently announced expansions into South America in Colombia and Peru, along with China and Russia are exciting developments for Mascus and our customers," says USA Country Manager Marc Mandt. "Mascus continues to be the leader in opening up global markets for our dealers here in the USA and for our other dealers around the world."

New services make business better for dealers
Mascus' commitment to continual improvement of their services has been a key part of their success. Their new platform launched in 2010 and the heavy industry directory, Mascus Locator, now has over 32,000 listings. More recently Mascus launched new services to help dealers do business more effectively.

The Mascus Auction service allows buyers to find machines, trucks or equipment in both offline and online auctions globally while the new Dealer Mobile solution allows dealers to access their inventory via mobile devices.

"Our commitment to continually improving the user experience and creating new online services is a cornerstone of our success," says Sales Director Rickard Petersson. "We are always looking at new ways to make life easier for both dealers and end-users, so they can improve their business both in local and international markets."

Contacts:
Fredrik Larsson, Managing Director, +358 50 314 2511, [email protected]

Marc Mandt, Country Manager Mascus USA, +1-813-635-1300, [email protected]

Rickard Petersson, Sales Director, +46 70 660 2780, [email protected]

About Mascus:
Mascus.com is an online marketplace for construction machines, farm machinery, forestry, material handling and grounds care equipment and transportation vehicles. Product ranges include tractors for sale, trailers for sale, used trucks for sale, diggers, box trailers, mini diggers and excavators. Mascus makes trading in used machinery and equipment quicker and more efficient by collecting in one place information about the supply and demand. All dealers, producers, and end users are welcome to offer their used machines and equipment for sale via the marketplace.

Mascus is a trading company of Alma Media Corporation.

SOURCE Mascus USA

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