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Massimo Group to Unveil New Warrior 1500 UTV at Equip Exposition and Showcase Next-Generation Product Platform at 2026 SEMA Show


News provided by

Massimo Group

Sep 02, 2026, 09:20 ET

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New 1500 Platform Designed to Support Future Recreational, Commercial, Fleet and Government Applications

GARLAND, Texas, Sept. 2, 2026 /PRNewswire/ -- Massimo Group (NASDAQ: MAMO) ("Massimo" or the "Company"), a manufacturer and distributor of powersports vehicles, UTVs, ATVs and innovative mobility solutions, today announced that it plans to showcase its new Warrior 1500 UTV at Equip Exposition 2026 in Louisville, Kentucky, and the 2026 SEMA Show in Las Vegas, Nevada.

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Massimo Warrior 1500XD
Massimo Warrior 1500XD

The Warrior 1500 represents Massimo's expansion into the higher-displacement UTV category and is built around a new 1,499cc inline four-cylinder platform designed to support increased power, capability and versatility across a broader range of applications.

Beyond the launch of a single model, Massimo is developing the 1,499cc platform as a scalable product architecture that the Company believes can support multiple future vehicles across recreational, commercial, fleet and government markets. By leveraging common engineering, powertrain and platform elements across multiple models, Massimo believes it can improve development efficiency, accelerate future product introductions and create a stronger foundation for long-term product expansion.

The Company continues to invest in internal product development and engineering capabilities and is evaluating certain technologies and design elements associated with its next-generation vehicle platforms for potential intellectual property protection.

Massimo plans to publicly showcase the Warrior 1500 at Equip Exposition, October 20-23, 2026, in Louisville. The Company also expects to feature the platform at the SEMA Show, November 3-6, 2026, in Las Vegas, providing exposure to dealers, distributors, commercial customers, fleet operators, government-related buyers, automotive and powersports industry participants, and potential strategic partners.

"The Warrior 1500 is more than an important new model for Massimo; we also believe that it represents a milestone in the development of a broader product and engineering platform," said Quenton Petersen, Chief Executive Officer of Massimo Group. "Our goal is to build scalable vehicle architectures that allow us to serve more customers, enter additional markets and bring new products to market more efficiently. We believe that this approach can strengthen our competitive position while creating long-term value for our customers and shareholders."

The Warrior 1500 is being developed as a rugged, full-size UTV with an all-metal body and a focus on recreational, commercial and demanding off-road applications. Massimo believes the combination of higher displacement, durability and platform flexibility can create additional opportunities across its dealer network as well as its growing commercial, fleet and government sales channels.

Massimo has been expanding its focus on fleet and government opportunities as part of its broader channel diversification strategy. The Company believes higher-capability UTV platforms may be particularly well suited for applications including property management, municipalities, public works, parks and recreation, security, agricultural operations, industrial facilities and other organizations requiring durable utility vehicles.

Massimo is also advancing development of its upcoming Sentinel 1500 HVAC Crew UTV, which is expected to utilize the Company's 1,499cc platform while targeting customers seeking higher power combined with enclosed-cab comfort, heating and air conditioning.

The Sentinel 1500 is being developed for commercial, fleet, agricultural, property management and other year-round applications where enclosed-cab capability may provide additional utility. The Company currently expects to provide further information regarding the Sentinel 1500 as development and commercial-launch preparations progress.

"The opportunity with this platform extends well beyond one product category," Petersen continued. "The Warrior 1500 gives us a higher-displacement recreational and utility platform today, while the Sentinel 1500 demonstrates how the same broader architecture can be adapted for different customers and use cases. As we continue building our dealer, fleet, government and commercial channels, we believe this type of scalable product strategy can become an important part of Massimo's next stage of growth."

Equip Exposition is one of North America's largest trade events serving the outdoor power equipment, landscape and related industries, bringing together dealers, distributors, manufacturers and commercial buyers.

The SEMA Show is one of the automotive specialty industry's premier business-to-business events, bringing together manufacturers, buyers, distributors, media and other automotive industry professionals from around the world.

Massimo expects participation in the two events to support broader initiatives to expand dealer relationships, develop new fleet and commercial opportunities, increase product awareness and introduce its next generation of powersports products to the marketplace.

Additional product specifications, pricing and commercial availability for the Warrior 1500 and Sentinel 1500 will be announced as the respective products progress toward launch.

Massimo remains focused on expanding its product portfolio, diversifying its sales channels and developing scalable platforms that management believes can support sustainable growth and long-term shareholder value.

About Massimo Group

Massimo Group (NASDAQ: MAMO) is a manufacturer and distributor of powersports vehicles, including UTVs, ATVs, electric bikes, motorcycles, golf carts and other recreational and utility vehicles. The Company also develops and distributes pontoon and tritoon boats through its marine division. Massimo's operations are headquartered in Garland, Texas, where the Company maintains its manufacturing and distribution facilities.

For more information, visit www.massimomotor.com.

Forward-Looking Statements

This press release contains certain forward-looking statements within the meaning of the federal securities laws. These forward-looking statements include, but are not limited to, statements regarding the Company's plans to showcase products at upcoming industry events; the development, timing, features and commercial availability of the Warrior 1500 and Sentinel 1500; the potential use of the Company's 1,499cc platform across future products; the Company's engineering and product-development initiatives; the potential pursuit of intellectual property protection; opportunities in recreational, commercial, fleet and government markets; potential development efficiencies and reduced time-to-market; and the Company's ability to generate long-term growth and shareholder value.

Forward-looking statements are based on current expectations, estimates, forecasts and projections and are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such statements. Factors that may cause actual results to differ materially include product development and production delays, supply chain conditions, market acceptance, competitive conditions, changes in customer demand, the Company's ability to successfully commercialize new products, government procurement processes, the Company's ability to protect intellectual property, and other risks described in Massimo Group's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the fiscal year ended December 31, 2025, and subsequent Quarterly Reports on Form 10-Q.

Readers are cautioned not to place undue reliance on forward-looking statements. Massimo Group undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable law.

Investor Relations Contact

Massimo Group
Investor Relations
[email protected]

SOURCE Massimo Group

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