maurices Spreads Joy this Holiday Season with New Holiday Necklace in Support of the American Cancer Society®

DULUTH, Minn., Nov. 25, 2013 /PRNewswire/ -- The holidays are officially upon us and women's fashion retailer maurices is getting into the spirit and asking its shoppers to join in helping to spread hope all yearlong! Dedicated to being simply the best hometown retailer, this year maurices continues to support the charitable efforts of the American Cancer Society in style with the introduction of their new Holiday Necklace.

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(Logo: http://photos.prnewswire.com/prnh/20131125/NE23209LOGO-b)

The 2013 Holiday Necklace includes three fashionable necklaces packaged together and comes in both silver and gold. Retailing for $12, the company will contribute a minimum of $6.00 from the sale price of every necklace to the American Cancer Society to support its mission to finish the fight against cancer by helping people stay well and get well, by finding cures, and by fighting back. This year, through sales of the new Holiday Necklace, the company hopes to raise more than $400,000 helping to make a difference in the lives of those families impacted by cancer.

"We all know someone who has been directly affected by cancer and it's a cause that is extremely important to the maurices family," said Brad Hartmann SVP, Chief Creative Officer. "Holidays are a time for giving and we are excited to introduce the latest addition to our accessories collection and offer consumers a gift that gives back in a big way."

For the last nine years, maurices partnership with the American Cancer Society has raised more than $8 million for the organization from combined fundraising efforts within their retail stores through the sales of custom designed jewelry, in-store fundraisers and corporate financial contributions.  Now through January 5, 2014 (or while supplies last), maurices invites consumers to join in the fight against cancer by purchasing the necklace set at one of the more than 875 stores nationwide or online.

"With the help of corporate partners like maurices, we can offer a tremendous amount of support to those battling this disease," said Lin Mac Master, chief revenue and marketing officer for the American Cancer Society. "We are so appreciative of maurices ongoing commitment to help us finish the fight against cancer and are excited to work together again during the holiday season."

Customers can also help maurices make the Thanksgiving holiday extra special by helping to raise an additional $30,000 for American Cancer Society by sharing what makes you #HolidayHappy. Now through November 28, for each Instagram post or Tweet received using #HolidayHappy, maurices will donate $1 to the American Cancer Society Hope Lodge® program. The Society's network of 31 Hope Lodge facilities provides cancer patients and their caregivers free accommodations when their best hope for treatment takes them away from home. With a minimum $10,000 donation from maurices, your #HolidayHappy posts will provide cancer patients and their families with a delicious Thanksgiving meal at Hope Lodge locations across the country.

As a hometown specialty retailer, maurices also empowers associates to give back to their community. Associates work within their communities to host in-store contribution drives, collect food or toys during the holidays, and put together care packages for our troops overseas. Visit your local maurices store to find out about more ways you can help make a difference in your own neighborhood.

With styles that match every budget and occasion – in sizes 1-24 – whether our customers are looking for something for work, for home or for a night out, they know maurices is the destination to express their individuality and feel good about themselves.

About maurices
maurices, a brand of Ascena Retail Group, Inc. (NASDAQ – ASNA), is the leading hometown specialty store and authority for the savvy, fashion-conscious girl with a twenty-something attitude. Today, maurices operates 875 stores in 46 states and Canada. maurices stands for fashion, quality, value and customer service. Offering sizes 1-24, styles are inspired by the girl in everyone, in every size. To learn more about maurices, for store information or shop online, visit maurices.com.

Download a full-color, high-resolution photo of the necklace here at pressroom.maurices.com

SOURCE maurices