Maverik Launches New Women's Axiom Complete Stick

LIVERPOOL, N.Y., Oct. 26, 2017 /PRNewswire/ -- Maverik Lacrosse announced today the official retail launch of its latest innovation, the Axiom complete stick for women. Players can be a triple threat, passing, shooting and dodging with precision thanks to the Axiom's completely redesigned head.  The Axiom head is specifically designed for attackers and midfielders who want to control the outcome, featuring the Swivel + pocket for incredible hold, an optimal scoop angle, and the most pinched face shape allowed.  The complete stick is available for a suggested retail of $209.99.

"Maverik product development is truly powered by the player and the Axiom lab and field tests were the largest we've ever done as a brand," commented Jenna Abelli, Senior Brand Manager for Cascade Maverik Lacrosse. "Girls love the incredible hold, lightweight design, and added control provided by the pinched face shape and US strung Swivel + pocket."

Axiom Product Details:
Optimal Scoop Angle™: the new scoop design provides precise passing & shooting
Pinched Face Shape: the tighter side rails channel the ball up the sweet spot of the pocket
Swivel Pocket +™:  updated, exclusive Maverik pocket, provides the ultimate hold for better control
Strung in the USA: the pocket is proudly strung in New York for better consistency and superior quality
Carbon Matrix Shaft:  This 1" lightweight carbon fiber shaft features a molded but end for increased torque in high powered shots

In addition to the features list above, the Axiom also features shielded string holes to protect from wear and tear and targeted texturing on the head to lock down stringing.  However, the defining characteristic for the new stick is its hold, which results in added ball retention for shots with big extension, driving the goal, ball handling and open field cradles. 

"I love how easily and quickly the pocket broke in after just a day of using the Axiom," commented Robin Brown, President of Laxtractive, former San Diego State University Club lacrosse player, stringing expert, and influential voice in the lacrosse industry.  "With a slim channel and lightweight handle you can really rip on shots!"

In addition to the extensive research and development that went into the development of Maverik's first women's Elite stick, the brand has also invested in new partnerships with Sammy Jo Tracy, one of the most decorated women's D1 lacrosse players, as well as Jacksonville lacrosse, the highest scoring team in D1 women's lacrosse.

"It's an incredible honor to be a part of such an amazing company that understands the game of lacrosse and its creativity and growth," stated Sammy Jo Tracy, two-time IWLC All-American. "The Axiom is an elite stick, but usable for all levels and I'm very proud to represent it." Sammy Jo Tracy, the former UNC attacker and current draw academy coach, is the brand's newest ambassador and will be playing an active role in product development, while also helping gain awareness for Maverik women's brand.

Jacksonville University women's lacrosse has signed an agreement making Maverik and Cascade Lacrosse the official equipment suppliers for the program beginning in the fall of 2017. The Dolphins join fellow Division I institutions Columbia, Harvard, and Colgate, along with Division III powers Middlebury and Tufts on the Cascade Maverik roster of partner teams.

"Maverik heads and handles are the best performing, lightest pieces on the market and have outstanding durability. They are poised to breakout and so are we," McCord remarked. "Being a Maverik school means that our program now plays with the upstart name in women's lacrosse. Their rapid ascent mirrors ours – the rebellious feel of the underdog is our story, too," added McCord.

ABOUT CASCADE MAVERIK LACROSSE, LLC
Based in Liverpool, NY., Cascade Maverik is comprised of two brands, Cascade and Maverik.  Cascade's "passion to protect" has helped it become the #1 manufacturer of lacrosse head protection for male and female athletes at all levels of the sport. Since 1986, Cascade prides itself on building and delivering high performance game-changing headgear, manufactured in the USA. Maverik, founded in 2005 by All-World professional lacrosse players, is a leading lacrosse manufacturer of heads, shafts, complete sticks, a complete line of protective gear, and accessories.  For more information, please visit www.cascadelacrosse.com or www.MaverikLacrosse.com.

Join the conversation on Instagram –
Men's: @maveriklacrosse & @cascadelacrosse
Women's: @maverikwlx & @cascadewlx

Media Contact
Nicholas Skally
Director, Brand & Product Marketing
Cascade Maverik LLC
603-777-1429
[email protected]

SOURCE Cascade Maverik LLC