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MC1 es reconocido con las mejores distinciones de su clase en seis categorías por la ejecución de comercio y ventas por parte de Promotion Optimization Institute
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News provided by

MC1

May 11, 2023, 13:07 ET

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NUEVA YORK, 11 de mayo de 2023 /PRNewswire/ -- MC1, un proveedor líder a nivel mundial en soluciones de ejecución de comercio y ventas, fue galardonado con las mejores seis distinciones de su clase en la última RetX Vendor Panorama publicada el 25 de abril de 2023 por el Promotion Optimization Institute (POI).

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POI es una asociación global de empresas de bienes de consumo, minoristas, proveedores de soluciones y otros expertos de la industria que se dedican a promover y fomentar las mejores prácticas en la promoción y el marketing comercial. Cada año, POI rinde homenaje a las empresas que demuestran excelencia en el campo de la optimización de promociones.

"Nos complace recibir este reconocimiento del Instituto", afirmó Marcos Póvoa, director ejecutivo y socio de MC1. "Nuestro equipo ha trabajado incansablemente para desarrollar y refinar nuestras soluciones impulsadas por IA a fin de ayudar a la industria a optimizar sus esfuerzos de ventas y comercialización. Este premio es una confirmación de que estamos en el camino correcto para ofrecer resultados reales a nuestros clientes".

MC1 ofrece una plataforma completa totalmente integrada que conecta la industria con el comercio minorista y aprovecha la inteligencia artificial y el aprendizaje automático para impulsar una mayor eficiencia en todos los procesos de ventas y entregas. Las mejores distinciones de MC1 por POI recibidas este año son: Guided Selling, Predictive and Prescriptive Analytics (AI/ML), Retail Merchandising capabilities, Omnichannel Engagement ((eCommerce/ B2B/DTC/ Tele-virtual), Retail Activity Optimization (RAO) and Advanced Imaging Technology (IR/AR).*

Uno de los grandes reconocimientos es la mejor distinción de Advanced Imaging Technology (IR/AR) de su clase. Durante los últimos cinco años, MC1 ha invertido masivamente en una solución de reconocimiento de imagen ultramoderna para la gestión de categorías de productos. Es el primero en el mercado en trabajar 100 % sin conexión con una precisión de hasta el 100 %, y en ofrecer datos viables en menos de tres segundos. Al integrar paneles de control en tiempo real, la tecnología está ayudando a los clientes a aumentar la productividad en el campo, la captura rápida de datos, y a incrementar los ingresos.La solución IRE identifica la disponibilidad de productos, el cumplimiento de categorías, la conformidad, la cuota de estantería, los competidores e invasores, espacios vacíos e incluso la lectura de etiquetas de precios.

"MC1 ha sido galardonado por el POI durante cuatro años consecutivos, lo que demuestra que nuestra tecnología y visión del futuro innovadoras están impulsando los resultados esperados a los equipos de campo",afirmó Rafael Merseguel, director comercial de MC1.

Para obtener más información sobre las mejores distinciones de su clase y el informe completo de RetX Vendor Panorama de POI, reciba pases para los próximos eventos de POI, como la Cumbre POI European Hybrid Summit y la Cumbre POI Canadian Summit, y obtenga acceso al POI Manufacturer Connect Share Group trimestral y mucho más, únase a POI como miembro. https://poinstitute.com/membership.

* Descripción de los MC1 BEST-IN-CLASS AWARDS

Acerca de MC1

MC1

Transformación digital en la ejecución de comercio y ventas

MC1 es una empresa privada con experiencia en optimizar el proceso de ventas en las industrias de bienes de consumo y fabricación. El paquete de soluciones "Win the Market" (WTM) ofrece una funcionalidad completa y flexible para que todas las rutas de ingreso al mercado ofrezcan una mayor productividad, una mejor ejecución y una mayor rentabilidad. Su enfoque es aumentar los ingresos, captar eficiencias y maximizar las ganancias para tener éxito en el mercado.

Ofertas de soluciones: ventas minoristas, comercialización minorista, DSD, ventas de camionetas, gestión de distribuidores (DMS), reconocimiento de imagen.

Para obtener más información: mc1global.com.

Contacto:
Ana Tiengo
Marketing Manager
MC1
[email protected]

Foto - https://mma.prnewswire.com/media/2074048/DSC0724__3.jpg

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