Medallia Salutes Four Seasons Vice President for Winning Customer-Centric Leadership Honor

Four Seasons Executive and Medallia Customer Scott Taber Named a 2013 Customer Champion by 1to1 Media

Oct 10, 2013, 08:31 ET from Medallia

PALO ALTO, Calif., Oct. 10, 2013 /PRNewswire/ -- Medallia® ( the global leader in SaaS Customer Experience Management (CEM) solutions, congratulates Scott Taber, Four Seasons Hotels and Resorts' vice president of rooms for the Americas, for being honored as a 2013 Customer Champion. The 1to1 Media Customer Champions program recognizes customer-centric leaders who use innovative approaches to instill customer-focused strategies throughout their organizations that make a positive bottom-line impact.


1to1 Media, the independent publishing division of Peppers & Rogers Group, partnered with Forrester Research to select their annual Customer Champions. The 12 winners were honored yesterday at the Forrester Research Forum for Customer Experience Professionals West in Los Angeles.

"We're excited that our customer, Four Seasons, has been recognized for its leadership in customer experience," said Borge Hald, CEO of Medallia. "Scott and his team have created an exceptional program that serves as a model for the hospitality industry. The emphasis on the voice of the customer at Four Seasons is what helps to build fierce loyalty among their customers."

Four Seasons is a Canadian-based international five-star hotel management company. The luxury brand uses the Medallia platform to measure customer feedback and engagement to improve guest satisfaction. Taber has focused on clear and specific engagement from the property management team all the way to the frontline, by exposing Four Seasons personnel at each property to relevant information about their customers.

"We are passionate about the customer experience at Four Seasons. This recognition is a testament to the strength of our entire team and the commitment we've made to continuously enhance the guest experience," said Taber, who has been with Four Seasons since 1985. "It's part of our culture as an organization-wide effort empowering our front line employees with insights on the needs, and preferences of our guests. This enables our hotels to truly understand and connect with our guests as we strive to always exceed their expectations, and create great value in choosing Four Seasons."

Articles profiling Taber and the other 2013 Customer Champions are featured in the October 14th issue of 1to1 Media's Weekly Digest and on Additional 2013 Customer Champions whose companies use the Medallia solution include executives from Macy's and Wells Fargo.

"Every business has influential people—the key connectors—in their organizations who have the unique ability to create meaningful connections with their customers and employees every day," said 1to1 Media Editor-in-Chief Mila D'Antonio. "These 1to1 Media Customer Champions are those leaders. Their influence in advancing their companies' customer experiences can be underscored through loyal customers and in their bottom lines."

About Medallia
Medallia® is the Customer Experience Management (CEM) company that is trusted by hundreds of the world's leading brands, including Four Seasons, GE, Gold's Gym, Mercedes-Benz, Sephora, Verizon, and Zurich Insurance. We enable companies to survey and capture customer feedback across Web, social, mobile, and contact center channels, understand it in real-time, and take action to improve the customer experience (CX). We offer world-class engineering, technology innovation, a customer-centric services organization, and a Software-as-a-Service (SaaS) application that is accessed by all your employees, from the C-suite through to the frontline. Medallia helps companies create customers who love your business. Founded in 2001, Medallia has regional headquarters in Silicon Valley, London, and Buenos Aires. Learn more at and follow us at, on Twitter @Medallia, and on

©2013 Medallia, Inc. Medallia is a trademark of Medallia, Inc. Other brand names may be trademarks of their respective owner(s). Information is subject to change without notice. All rights reserved.

Michelle de Haaff, Medallia, (650) 321-3000,
Lisa Hawes, Sterling Communications, (408) 884-5155,

SOURCE Medallia