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Mercedes-Benz USA Hits Eighth Record-Breaking Month of 2013 as Sales Top 200,000 Units

Mercedes-Benz brand posts 20.5% MTD gain at 24,761

New 2011 3D Mercedes-Benz USA logo. (PRNewsFoto/Mercedes-Benz USA) (PRNewsFoto/)

News provided by

Mercedes-Benz USA

Sep 04, 2013, 01:53 ET

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MONTVALE, N.J., Sept. 4, 2013 /PRNewswire/ -- Mercedes-Benz USA (MBUSA) today reported August sales of 27,144 units, an increase of 15.8% from the 23,439 vehicles sold in August 2012 including Mercedes-Benz, Sprinter and smart models.

(Logo:  http://photos.prnewswire.com/prnh/20100901/NY58315LOGO)

Retail volumes for the Mercedes-Benz brand alone reached 24,761 for the month, up 20.5% from the previous year, while year-to-date sales climbed 13.0% to hit a record 190,359 units.  Adding in year-to-date sales of 12,788 for Sprinter Vans and 6,312 units sold at smart brought MBUSA's year-to-date grand total to 209,459 vehicles, its highest on record.

"The market is continuing to pick up steam, our sales momentum is on record pace and we have two major new products hitting the market in the next few weeks," said Steve Cannon, president and CEO of MBUSA.  "At $29,900 the CLA will open a whole new gateway to the Mercedes-Benz brand, and our next generation S-Class will redefine the standards of luxury and innovation for the entire industry. We're looking at a record year not only in terms of sales but also for recalibrating the Mercedes-Benz model lineup to lead the industry."

August sales for the Mercedes-Benz brand were led by the C-, E- and M-Class model lines.  The sporty C-Class – the current gateway to the brand on the car side for younger and first-time Mercedes-Benz buyers – took the lead at 6,701 units sold, up 2.8% from the same month in 2012.  The E-Class followed with sales of 6,523 vehicles, jumping 44.5%, while MBUSA's top-selling SUV, the M-Class, rounded out the top three with sales of 3,816, up 70.1%.  Strong performers at the high end included the company's legendary SL-Class roadster, posting an increase of 18.5% from August 2012.

The Sprinter model line, which receives a comprehensive redesign for the 2014 model year arriving this fall, delivered month-to-date volumes of 1,390 units, while smart sales vaulted 31.9% to 993, boosted by the growing popularity of the 2013 electric drive.

Sales of Mercedes-Benz's BlueTEC diesel models were 1,556 in August, increasing 104.7% from the 760 vehicles sold during the same period last year.  The company's high-performance AMG models finished the month with sales of 732, up 14.9% from August 2012.

Separately, the Mercedes-Benz Certified Pre-Owned (MBCPO) program accomplished the best sales month in its history with volumes of 9,261 in August, an increase of 33.8% when compared to August 2012 (sales of 6,921 vehicles).  On a year-to-date basis, MBCPO sold 66,241 vehicles, rising 25.3% over the comparable period (52,859 vehicles) in 2012.

About Mercedes-Benz USA

Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz products in the United States.  MBUSA offers drivers the most diverse line-up in the luxury segment with 12 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG GT.  

MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans, and smart products in the U.S.  More information on MBUSA and its products can be found at www.mbusa.com, www.mbsprinterusa.com and www.smartusa.com.








MERCEDES-BENZ USA
Sales -- August 2013








Mercedes-Benz

Passenger Vehicles

Aug-13

Aug-12

Monthly %

YTD 2013

YTD 2012

Yearly %








C-CLASS

6,701

6,519

2.8%

60,207

49,868

20.7%








E-CLASS

6,523

4,515

44.5%

40,359

39,970

1.0%








S-CLASS

450

927

-51.5%

7,238

7,289

-0.7%








CL-CLASS

27

64

-57.8%

319

490

-34.9%








SL-CLASS

716

604

18.5%

5,035

2,628

91.6%








SLS AMG

32

51

-37.3%

301

669

-55.0%








SLK-CLASS

385

373

3.2%

3,165

2,872

10.2%








CLS-CLASS

778

807

-3.6%

5,015

5,400

-7.1%








R-CLASS

1

14

-92.9%

28

1,416

-98.0%








M-CLASS

3,816

2,243

70.1%

26,220

24,659

6.3%








G-CLASS 

238

143

66.4%

1,741

668

160.6%








GL-CLASS

2,722

1,522

78.8%

19,833

15,598

27.2%








GLK-CLASS

2,372

2,775

-14.5%

20,898

16,935

23.4%








TOTAL

24,761

20,557

20.5%

190,359

168,462

13.0%








*SPRINTER

1,390

2,129

-34.7%

12,788

13,608

-6.0%








**smart

993

753

31.9%

6,312

6,281

0.5%








MBUSA

Combined Total

Aug-13

Aug-12

Monthly %

YTD 2013

YTD 2012

Yearly %








GRAND TOTAL

27,144

23,439

15.8%

209,459

188,351

11.2%


*Mercedes-Benz and Freightliner Sprinter Vans are sold and marketed in the U.S. by Mercedes-Benz USA and

Daimler Vans USA, respectively.

                                                                                                   








SOURCE Mercedes-Benz USA

21%

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