New Survey Findings Show Hormonal Health Continues to be Challenging for Women to Navigate, Despite Increased Category Attention
ALISO VIEJO, Calif., May 1, 2025 /PRNewswire/ -- On a mission to break the stigma around discussing women's hormone changes, Metagenics® – the #1 doctor recommended professional supplement brand★ – reveals new survey findings showing hormonal balancing continues to come with limited understanding, despite increased interest in the topic. While most American women say they understand how hormone imbalances can affect their health, nearly 7 in 101 remain unsure where to start in proactively addressing any gaps.
To provide a science-backed starting point, Metagenics introduces the HerWellness™ line – a clinically studied line designed to promote hormone balance naturally. Featuring four innovations and one established best-seller, the range provides support for every stage of a woman's hormone journey, from period relief to perimenopause and menopause.
"Women's hormones are always in a dynamic state, and when they are in flux, it can be challenging to know where to turn," said Dr. Amy Shah, double board-certified M.D., nutrition specialist, and Metagenics brand expert. "There's been so much conversation lately around women's hormones, which is why I'm so pleased to be working with Metagenics, a brand that is trusted by over 50,000 healthcare providers, to introduce its new HerWellness line."
Staying true to Metagenics' DNA of an integrative approach, the HerWellness line provides relief and whole-body support by treating the root cause of hormone imbalance, not just its symptoms – ultimately helping women get back to feeling like their best selves.
About the HerWellness Line:
Led by a female scientist, Metagenics developed a proprietary Healthy Hormones™ blend, featured in all new products. It combines scientifically proven botanicals, including saffron and green tea extract, with activated Vitamin B6 to promote hormone balance naturally. Additional hardworking ingredients include licorice extract to support gastrointestinal health, chromium picolinate to help enhance metabolic health and body composition while reducing cravings, and magnesium bisglycinate for added muscle function support. The adaptogen holy basil is also featured to help lower cortisol and support resilience. These ingredients work together to provide benefits such as mood improvement, better sleep quality, a calmer state of mind, and support in regulating estrogen metabolism.
"Metagenics has a rich history of supporting women's health for more than 40 years, through science-backed and clinically proven natural supplements. Launching a range of products specifically designed to help women's hormonal health and balance at every age and stage is a natural step for Metagenics," said Sophie Rasmussen, Chief Marketing and Innovation Officer at Metagenics. Rasmussen continued, "We believe our aim is to empower women who want to be proactive about their health, and help them live a happier, healthier life." She concluded, "Our HerWellness range is rooted in our history of functional medicine and scientific legacy. It is formulated with the highest quality ingredients that are clinically researched and rigorously tested."
The line includes:
- New HerWellness Naturally Balanced provides multi-symptom relief for five of the most common hormonal symptoms: bloating, poor sleep quality, mood swings, food cravings, and metabolism issues. With ingredients backed by 16 clinical studies, women experienced less bloating in two weeks2, a calmer state of mind in four weeks3, and reduced cravings in eight weeks4.
- New HerWellness Recharge Overnight enhances the body's natural ability to rejuvenate and support deep restorative sleep and muscle relaxation so women can wake up refreshed, with greater mental focus and improved clarity. Formulated with highly absorbable magnesium bisglycinate and the Ayurvedic adaptogen holy basil, it helps support cell rejuvenation.
- New HerWellness Rapid Stress Relief helps promote emotional regulation as part of a non-drowsy formulation. Available in a soft-chew format, women experienced alleviated irritability and a sense of calm within one hour of taking5.
- New HerWellness Rapid Period Relief is a fast-acting solution that's naturally derived and drug-free. Formulated with plant-based, pain-relieving Turmeric and Boswellia actives, it helps women stay energized and provides effective relief for period-related discomfort.
- HerWellness Estrovera – an established best-seller within the Metagenics portfolio – helps relieve common discomforts associated with perimenopause and menopause, like hot flashes and night sweats. It features ERr 731®, a plant-based ingredient clinically proven to relieve 12 of the most common symptoms of perimenopause and menopause by up to 83% in four weeks or less6.
Additional Survey Findings:
Metagenics uncovered key insights7 into how women are navigating hormonal imbalance and where they're turning for guidance:
- Feeling Uncertain: 73% of women feel uninformed or unsupported on perimenopause and menopause, with 40% particularly uncertain about perimenopause.
- Jumping on Social Trends: Nearly 2 in 3 women have tried at least one social media trend to address hormone-related symptoms, and yet over half didn't notice a difference or found the trend they tried to be ineffective.
- Turning to Trusted Sources: When it comes to learning about how to balance their hormones, women turn to their doctors most (83%), followed by friends and family (62%) for information they deem trustworthy.
Availability and More Information:
Just in time for Women's Health Month, the HerWellness line is now available for purchase at Metagenics.com. Today through June 30th, shoppers can save $10 on HerWellness Naturally Balanced with the one-time code 10OFFHWNB† and $5 off HerWellness Recharge Overnight with the one-time code 5OFFHWRO†† (both with free shipping).
About Metagenics:
With a heritage of breakthrough science, innovative products, unsurpassed quality, practitioner education, and dedicated partnerships, Metagenics has become one of the most trusted health and wellness brands worldwide. For over 40 years, Metagenics has delivered high-quality, science-based nutritional supplements, medical foods, and lifestyle programs to support healthcare practitioners in their efforts to help patients achieve their health and wellness goals. With a focus on global impact, groundbreaking research, and sustainable innovation through B Corp certification, Metagenics aims to make personalized health solutions accessible to all. For more information, visit www.Metagenics.com and follow the brand on Instagram, Facebook, and LinkedIn.
★ Based on 2024 study data from independent US survey showing which professional supplement brands are most recommended or sold by healthcare professionals. Professional-grade supplements are those typically sold through HCPs.
1 This study of 1,000 American women aged 30 to 55 was commissioned by Metagenics and conducted by Talker Research. The study took place between Mar. 10 and Mar. 14, 2025.
2 Based on a clinical study with gastrointestinal dyspepsia patients
3 Based on a clinical study with healthy adults self-reporting low mood
4 Based on a clinical study with adults with atypical depression
5 Based on a clinical study with subjects with moderate levels of stress
6 Survey conducted online by Metagenics March 2023 with 424 women currently or previously taking Estrovera
7 This study of 1,000 American women aged 30 to 55 was commissioned by Metagenics and conducted by Talker Research. The study took place between Mar. 10 and Mar. 14, 2025.
†10OFFHWNB is a one-time use code with a maximum discount of $10 off the purchase of HerWellness Naturally Balanced that can be used on a phone-in or online order from metagenics.com. Offer valid May 1, 2025, 12:00 AM PT through June 30, 2025, 11:59 PM PT; cannot combine with any other offers.
†† 5OFFHWRO is a one-time use code with a maximum discount of $5 off the purchase of HerWellness Recharge Overnight that can be used on a phone-in or online order from Metagenics.com. Offer valid May 1, 2025, 12:00 AM PT through June 30, 2025, 11:59 PM PT; cannot combine with any other offers.
Free shipping on any purchase containing HerWellness Naturally Balanced, HerWellness Recharge Overnight, HerWellness Estrovera, HerWellness Rapid Stress Relief or HerWellness Rapid Period Relief from metagenics.com, valid through June 30, 2025. No code required.
SOURCE Metagenics, Inc.

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