SAN FRANCISCO, July 12, 2016 /PRNewswire/ -- Metamarkets, the leader in interactive analytics for programmatic marketing, today announced that Casey Steele has joined the company as Vice President of Sales. Steele, who most recently served as Vice President of Sales and Services for STAQ, will be responsible for expanding Metamarkets' global footprint and helping clients access and interact with data in order to improve the effectiveness of their marketing campaigns.
Steele has developed extensive industry experience leading sales teams and driving revenue to accelerate growth throughout her career. In her previous role at STAQ, she spent three years driving the company's success across the data aggregation landscape after joining as its first employee. Prior to STAQ, Steele lead business development efforts for Collective's Data and Media Management Platform, AMP. She also spent four years at the Rubicon Project, where she helped expand its East Coast presence and grow the business to have the largest audience reach online according to ComScore.
"As the need for instant, intuitive access to fresh data continues to increase, I believe Metamarkets is in a unique position to create a new standard in how programmatic companies interact with their buyers, clients and even across their own internal organizations," said Steele. "Companies have never had this level of dynamic data insights at their fingertips, and I'm excited to join a team that is pioneering a new breed of analytics technology designed for the programmatic age."
"Programmatic advertisers and business leaders worldwide are adopting Metamarkets as their solution of choice for interactive analytics," said Metamarkets CEO Mike Driscoll. "With Casey on board we're excited to bring our technology to even more companies to help them unlock the power of their programmatic data."
To learn more about Metamarkets and its leadership team, please visit www.metamarkets.com.
Metamarkets is the leading provider of interactive analytics for programmatic marketing. Customers such as Twitter, AOL and LinkedIn use the Metamarkets platform to drive their business performance through intuitive access to real-time information. Metamarkets gives its users the ability to see what's happening in the media marketplaces where they operate and provides the high-speed processing power needed to gain a competitive edge. With offices in San Francisco and New York, Metamarkets is backed by Khosla Ventures, Data Collective, IA Ventures, and True Ventures.