MEXICO CITY, Aug. 15, 2012 /PRNewswire-USNewswire/ -- The following is being released today by Marca Pais – Imagen de Mexico:
The Mexico Tourism Board was named "Tourism Board of the Year" by Virtuoso, the world's most important luxury tourism network. The Mexico Tourism Board was recognized for the work performed and results achieved in promotion strategies, market diversification, advertising campaigns and partnerships with major travel agents worldwide. Mexico's Secretary of Tourism Gloria Guevara Manzo accepted the award.
"Mexico has been an integral part of the Virtuoso destination family throughout the years and continues to show its commitment to this network from the highest levels," said Virtuoso president and CEO Matthew D. Upchurch. "Mexico is a unique destination, close to my heart, and I am thrilled to see that our members and their clients share my passion for the diverse beauty, proud heritage, stunning cuisine and a rich experience Mexico offers upscale travelers," he added.
The recognition was given at Virtuoso Travel Week, one of the most recognized trade shows in the international luxury travel market which took place in Las Vegas, Nevada. Attended by more than four thousand industry specialists and leaders from 85 countries and 350 thousand businesses, Mexico was the main highlight of the event in getting this highly praised award.
Virtuoso® is a network of 587 of the world's top travel agencies in 20 countries throughout North and South America, the Caribbean, Australia, and New Zealand working with more than 7 million travel agents around the world. Virtuoso network promotes tourist destinations in 50 countries, among them Mexico, Italy, France, Spain, United States and Canada. Its sales exceeded $9.6 billion, making it the most powerful network in the sale of luxury tourism. Tour operators around the world include recognized names in the travel industry, including Abercrombie & Kent, Island Destinations, Brendan Vacations, Classic Vacations, American Safari Cruises, Backroads, Globus GOGO World Wide Vacations, Lindblad Expeditions Natural Habitat Adventures, Pleasant Holidays, Trafalgar Tours Travel Bound and Travcoa. Among the airlines members of Virtuoso that fly to Mexico include Air Canada, Air Europa, Air France, Alaska Airlines, American Airlines, British Airways, Delta, LAN, Lufthansa, Qantas, United, U.S. Airways and Virgin Atlantic.
SOURCE Marca Pais - Imagen de Mexico