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Microsoft nombra a Amrote Abdella nueva directora regional para Microsoft 4Afrika
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Microsoft Corp.

Oct 19, 2015, 02:00 ET

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Amrote Abdella, nacida en Etiopía, asume la función de Fernando de Sousa y tiene sus perspectivas puestas en dar poder a cada africano, desde estudiantes a innovadores y responsables políticos.

NAIROBI, Kenya, 19 de octubre de 2015 /PRNewswire/ -- Amrote Abdella ha sido anunciada como la nueva directora regional para la Iniciativa 4Afrika de Microsoft, con efectividad desde octubre de 2015. Previamente directora de Startup Engagement and Partnerships en 4Afrika, sustituirá Fernando de Sousa y reafirma el compromiso de Microsoft Corp. con África en los 54 países.

Foto - http://photos.prnewswire.com/prnh/20151019/278081

Logo - http://photos.prnewswire.com/prnh/20000822/MSFTLOGO

En su nuevo cargo, Abdella supervisará las inversiones de Microsoft en África, profundizará las implicaciones de Microsoft en el continente y escalará el trabajo de 4Afrika en diferentes mercados.

"En Microsoft, nuestra misión es dar poder a cada persona y organización en el planeta a hacer más", dijo Abdella. "La Iniciativa 4Afrika está perfectamente alineada para acelerar esto para el continente africano mediante la innovación localmente relevante, acceso asequible y desarrollo de destrezas".  

Lanzada en febrero de 2013, la Iniciativa4Afrika ha crecido para dar poder a más de 273.000 pequeñas y medianas empresas, 76.000 jóvenes, 20.000 empleados gubernamentales y nueve ejes de innovación con acceso a la tecnología, recursos y desarrollo de destrezas de clase mundial.

"La creatividad es lo que más me gusta de trabajar en África y es lo que espero que continúe ayudando a desbloquear y activar el continente: ver a los africanos no solo empoderados por la tecnología sino también creando soluciones relevantes para nuestros mercados", dijo Abdella.

"Estamos orgullosos de tener a Amrote como nueva directora regional para la iniciativa 4Afrika de Microsoft", dijo Ali Faramawy, vicepresidente corporativo para Microsoft Oriente Medio y África. "Dado que ha trabajado con la iniciativa desde su lanzamiento en 2013, Amrote tiene un conocimiento profundo del continente y de la misión de  4Afrika. Su riqueza de experiencia sobre el terreno y de primera mano con empresas recientes, inversores, cuerpos gubernamentales y organizaciones sin ánimo de lucro le ha dado perspectiva de los retos y oportunidades exactos en que nos centramos mediante 4Afrika. Confiamos en su capacidad para hacer avanzar esta iniciativa y reenfocar nuestros esfuerzos".

Antes de unirse a Microsoft, Abdella trabajó para, entre otros, el Foro Económico Mundial, el World Bank Group, el Hunger Project y la Grameen Foundation. En su experiencia se ha centrado en servicios financieros, asesoramiento político y desarrollo económico para África.  

Abdella tiene una licenciatura en ciencias políticas por el Davidson College en Carolina del Norte y un máster en desarrollo económico internacional por la Brandeis University en Massachusetts.

Siga a Abdella en Twitter: @amroteab.

Microsoft (NASDAQ: MSFT) (@microsoft) es la empresa líder de plataforma y productividad para el mundo primero móvil, primero en la nube, y su misión es impulsar a cada persona y a cada organización en el planeta a que consigan más.

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