MNOs Revise Strategies to Profit from Demanding Mobile Broadband Device Market, Pyramid Finds

Nov 14, 2011, 18:19 ET from Pyramid Research

CAMBRIDGE, Mass., Nov. 14, 2011 /PRNewswire/ -- Many MNOs are revising their strategies to address the demanding mobile broadband devices ecosystem, which is being bombarded with new devices, new features and new market entrants on a monthly basis, according to Stela Bokun, Senior Analyst and Pyramid's Practice Leader for Mobile Devices.

"MNOs are attempting to address the emergence of new devices and their technologies and features, the subsidy schemes and business models some devices call for, the impact of increasing data usage, as well as the delicate balance they must strike between budget constraints and taking advantage of new revenue streams," says Bokun. "These issues, coupled with the fact that the distribution model for mobile broadband devices varies across different regions, as well as device types, leave MNOs in need of practical independent advice on their strategic positioning in the mobile broadband devices value chain."

Introducing the Mobile Broadband Devices Insight Pack

The Mobile Broadband Devices Insight Pack offers analysis on current and future trends in mobile broadband devices unit sell-through globally, device vendor competitive landscape, analysis of the most important distribution channels, as well as devices' revenue and average selling price evolution trends. This Pack also examines how this proliferation of mobile broadband is, in part, driven by the abundant array of available mobile broadband devices, such as smartphones, USB dongles and laptops, but is also giving rise to some new mobile device form factors, such as tablets. The Insight Pack's Report is delivered in PowerPoint format and accompanied by an Excel file that contains all the data underlying the report and forecasts, as well as a one hour webinar session. It also includes a live session with a Pyramid Research consultant, giving you quick and direct insight into key trends.

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Industry Insight Packs are the latest addition to Pyramid's product portfolio. For more information on how Pyramid delivers strategic value through our consulting services, click here.

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SOURCE Pyramid Research