CHICAGO, April 16, 2013 /PRNewswire/ -- ICAP Patent Brokerage announces for sale a mobile communications IP portfolio on behalf of Frank J. Bisignano. This portfolio of patents was created to provide an interactive user participation method and system, where users interact with each other and the system through a handheld or mobile device.
"We are excited to offer this versatile and highly relevant mobile communications tool to our global base of buyers. Whether on college campuses, at live events, shopping malls, theme parks, or sporting venues, this portfolio allows the owner to take advantage of the explosion of mobile communication and interact directly with users, customers, and attendees," says Dean Becker, CEO of ICAP Patent Brokerage.
Key Characteristics & Benefits
Benefiting from early priority dates, the IP package comprises twenty-one issued U.S. patents, numerous U.S. patent applications, and four issued foreign patents. The portfolio broadly covers an interactive user participation method and system with comprehensive applications for the mobile communications sector.
The technology for sale utilizes a wireless communication device, such as a tablet or smart phone, to directly exchange information from the user with a service provider in a closed or open system. Most notably, social messaging and micro-blogging applications - both fixtures in our mobile communication-focused culture – utilize this technology. Whether users are checking in, tweeting, checking gaming results, or mobile couponing, the system covered by the patents provides the owner full protection for current and future operating systems.
Further, the portfolio provides one-to-one marketing that can be measured and defined, unlike conventional advertising. Advertisers and sponsors can measure and define penetration based on responses or redemption in various venue settings. For example, surveys taken from responses of shoppers at malls and opinions of students on campus provide valuable information for store executives, campus administrators, polling authorities, and political advisors. This type of artificial intelligence that is learned about consumer likes and dislikes provides an ever-evolving database that enhances targeted marketing.
ICAP Patent Brokerage is a division of ICAP plc and the world's largest intellectual property brokerage and patent auction firm.
ICAP is the world's leading interdealer broker and provider of post trade risk and information services. The Group matches buyers and sellers in the wholesale markets in interest rates, credit, commodities, FX, emerging markets and equity derivatives through voice and electronic networks. Through our post trade risk and information services we help our customers manage and mitigate risks in their portfolios. For more information, go to www.icap.com.