MobileIron Foresees Staggering Demand for Apple Watch at Work
94% of professionals that own or plan to purchase a wearable device want to use it for work
MOUNTAIN VIEW, Calif., April 23, 2015 /PRNewswire/ -- When asked whether they plan to purchase a wearable device, such as the Apple Watch, Moto 360, Samsung Gear 2 or Pebble Steel, 36% of people who use a mobile device at work either already own one or are at least somewhat likely to purchase one, according to the MobileIron Gen M Survey. Of those professionals, 94% want to use wearable devices for work tasks, including:
- 58% want to use wearable devices to read emails
- 58% want to use them to make phone calls
- 46% want to use them to write emails
- 43% want to use them to get alerts, such as meeting reminders
- 39% want to use them to access their calendar
- 37% want to use them to read documents
- 28% want to use them to surf their company intranet
"We have seen headlines about the massive consumer demand for Apple Watch, but it is astonishing to see this level of enterprise demand before it is even available," said Ojas Rege, Vice President of Strategy, MobileIron. "Businesses should be updating their mobile strategies to include data and privacy protections that take Apple Watch into account."
The MobileIron Gen M Survey studied more than 3,500 full- and part-time professionals who use a mobile device for work across France, Germany, Japan, Spain, UK and US. The study was conducted online by Harris Poll on behalf of MobileIron between December 2014 and January 2015.
| Who: |
MobileIron (NASDAQ: MOBL) |
| What & Where: |
The MobileIron Gen M Survey |
About the MobileIron Gen M Survey
From December 17, 2014 to January 22, 2015, Harris Poll conducted an online survey on behalf of MobileIron of 3,521 full- or part-time workers who use a mobile device for work purposes in France (502), Germany (501), Japan (503), Spain (500), UK (503), and US (1012). The sample was weighted to the populations in each country by age, race/ethnicity, education, region, and household income data.
About MobileIron
MobileIron provides the foundation for companies around the world to transform into Mobile First organizations. For more information, please visit www.mobileiron.com.
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SOURCE MobileIron
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