Music and Video Market Witnessed 11.22% Y-O-Y Growth Rate in 2021, Integration of Advanced Technologies with Online Streaming Services to be Premium Trend of the Market

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• One of the key factors driving growth in the music and video market is the rising Internet and smartphone penetration. With the advent of high-end smartphones and the easy availability of the Internet, users are opting for online streaming services.
• This increase in the number of smartphones is making it easier for users to access video and music content on the go. With the increasing mobile Internet subscriptions, many online streaming service providers are exploring OTT platforms to provide online streaming services.
• Increased Internet connectivity, coupled with the availability of smartphones at low costs, has fueled the demand for these devices in emerging markets such as India, Russia, and Mexico. Therefore, the rising penetration of smartphones and easy access to the Internet is driving the growth of the music and video market.

• The video piracy issues and illegal downloading of music tracks will be a major challenge for the music and video market during the forecast period.  Software is available on the Internet, such as BitTorrent and uTorrent, which can be used to download audio and video content.
• Although the use of services such as BitTorrent is not illegal, the content shared through it is mostly copyrighted, which makes it illegal. As it is difficult for some users to get a subscription for online streaming services, torrents make it easier by offering single-source downloads for all this content.
•  In addition, the content shared through torrents is mostly ad-free, offering an advantage over advertisement-based video on demand (AVOD) streaming services. Owing to these advantages, many people prefer using torrents and do not subscribe to OTT platforms.
• Even though strict regulations and laws have been implemented to reduce illegal downloading, the lack of accountability helps increase the adoption of illegal downloading. This, in turn, is hampering the revenue growth of the music and video market.

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The music and video market are segmented by Type (video and music) and Platform (digital and physical).

• The market share growth by the video segment will be significant during the forecast period. Increased adoption of smartphones and smart TVs, enhanced Internet connectivity, and a wide variety of video content on over-the-top (OTT) platforms are driving the growth of the video segment of the global music and video market. 
• Moreover, increasing Internet speed and deployment of 4G and 5G Internet connectivity are also contributing to the growth of the video segment of the global music and video market.
• The demand for video streaming services is witnessing significant growth in emerging economies, such as India and China. As a result, the number of subscribers for online video streaming service providers has increased drastically. For instance, in 2020, Netflix had around 775 million subscribers globally.

The music and video market are segmented by Geography (North America, Europe, APAC, South America, and MEA).

• 30% of the market's growth will originate from North America during the forecast period. The US is the key market for music and video in North America.
• However, the market growth rate in North America will be slower than the growth of the market in other regions.
• The rising demand for OTT services for video streaming will facilitate the music and video market growth in North America over the forecast period.

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• Alphabet Inc.
• Amazon.com Inc.
• Apple Inc.
• Microsoft Corp.
• Netflix Inc.
• Sirius XM Holdings Inc.
• Sony Corp.
• Spotify Technology SA
• Tencent Music Entertainment Group
• The Walt Disney Co.

The music and video market are fragmented, and the vendors are deploying growth strategies such as partnering with various artists to generate their original content to compete in the market.

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Stock Music Market by License Model and Geography - Forecast and Analysis 2022-2026: The market value is set to grow by USD 505.24 million, progressing at a CAGR of 7.31% from 2021 to 2026, as per the latest report by Technavio. 41% of the market's growth will originate from North America during the forecast period. The US is the key market for stock music in North America. Market growth in this region will be faster than the growth of the market in Europe and MEA. FIND MORE RESEARCH INSIGHTS HERE

Music Production Software Market by Type, End-user, and Geography - Forecast and Analysis 2022-2026: The market value is set to grow by USD 369.87 million, progressing at a CAGR of 7.31% from 2021 to 2026, as per the latest report by Technavio. The music production software market share growth by the professional segment will be significant during the forecast period. FIND MORE RESEARCH INSIGHTS HERE

Key Topics Covered:

1 Executive Summary

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 01: Parent market
• Exhibit 02: Market characteristics

• 2.2 Value chain analysis
• Exhibit 03: Value chain analysis: Movies & Entertainment

3 Market Sizing

• 3.1 Market definition
• Exhibit 04: Offerings of vendors included in the market definition

• 3.2 Market segment analysis
• Exhibit 05: Market segments

• 3.3 Market size 2020

• 3.4 Market outlook: Forecast for 2020 - 2025
• Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ billion)
• Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

4 Five Forces Analysis

• 4.1 Five forces summary
• Exhibit 08: Five forces analysis 2020 & 2025

• 4.2 Bargaining power of buyers
• Exhibit 09: Bargaining power of buyers

• 4.3 Bargaining power of suppliers
• Exhibit 10: Bargaining power of suppliers

• 4.4 Threat of new entrants
• Exhibit 11: Threat of new entrants

• 4.5 Threat of substitutes
• Exhibit 12: Threat of substitutes

• 4.6 Threat of rivalry
• Exhibit 13: Threat of rivalry

• 4.7 Market condition
• Exhibit 14: Market condition - Five forces 2020

5 Market Segmentation by Type

• 5.1 Market segments
• Exhibit 15: Type - Market share 2020-2025 (%)

• 5.2 Comparison by Type
• Exhibit 16: Comparison by Type

• 5.3 Video - Market size and forecast 2020-2025
• Exhibit 17: Video - Market size and forecast 2020-2025 ($ billion)
• Exhibit 18: Video - Year-over-year growth 2020-2025 (%)

• 5.4 Music - Market size and forecast 2020-2025
• Exhibit 19: Music - Market size and forecast 2020-2025 ($ billion)
• Exhibit 20: Music - Year-over-year growth 2020-2025 (%)

• 5.5 Market opportunity by Type
• Exhibit 21: Market opportunity by Type

6 Market Segmentation by Platform

• 6.1 Market segments
• Exhibit 22: Platform - Market share 2020-2025 (%)

• 6.2 Comparison by Platform
• Exhibit 23: Comparison by Platform

• 6.3 Digital - Market size and forecast 2020-2025
• Exhibit 24: Digital - Market size and forecast 2020-2025 ($ billion)
• Exhibit 25: Digital - Year-over-year growth 2020-2025 (%)

• 6.4 Physical - Market size and forecast 2020-2025
• Exhibit 26: Physical - Market size and forecast 2020-2025 ($ billion)
• Exhibit 27: Physical - Year-over-year growth 2020-2025 (%)

• 6.5 Market opportunity by Platform
• Exhibit 28: Market opportunity by Platform

7 Customer landscape

8 Geographic Landscape

• 8.1 Geographic segmentation
• Exhibit 30: Market share by geography 2020-2025 (%)

• 8.2 Geographic comparison
• Exhibit 31: Geographic comparison

• 8.3 North America - Market size and forecast 2020-2025
• Exhibit 32: North America - Market size and forecast 2020-2025 ($ billion)
• Exhibit 33: North America - Year-over-year growth 2020-2025 (%)

• 8.4 Europe - Market size and forecast 2020-2025
• Exhibit 34: Europe - Market size and forecast 2020-2025 ($ billion)
• Exhibit 35: Europe - Year-over-year growth 2020-2025 (%)

• 8.5 APAC - Market size and forecast 2020-2025
• Exhibit 36: APAC - Market size and forecast 2020-2025 ($ billion)
• Exhibit 37: APAC - Year-over-year growth 2020-2025 (%)

• 8.6 South America - Market size and forecast 2020-2025
• Exhibit 38: South America - Market size and forecast 2020-2025 ($ billion)
• Exhibit 39: South America - Year-over-year growth 2020-2025 (%)

• 8.7 MEA - Market size and forecast 2020-2025
• Exhibit 40: MEA - Market size and forecast 2020-2025 ($ billion)
• Exhibit 41: MEA - Year-over-year growth 2020-2025 (%)

• 8.8 Key leading countries
• Exhibit 42: Key leading countries

• 8.9 Market opportunity by geography
• Exhibit 43: Market opportunity by geography ($ billion)

9 Drivers, Challenges, and Trends

• 9.1 Market drivers

• 9.2 Market challenges
• Exhibit 44: Impact of drivers and challenges

• 9.3 Market trends

10 Vendor Landscape

• 10.1 Overview

• 10.2 Vendor landscape
• Exhibit 45: Vendor landscape

• 10.3 Landscape disruption
• Exhibit 46: Landscape disruption
• Exhibit 47: Industry risks

11 Vendor Analysis

• 11.1 Vendors covered
• Exhibit 48: Vendors covered

• 11.2 Market positioning of vendors
• Exhibit 49: Market positioning of vendors

• 11.3 Alphabet Inc.
• Exhibit 50: Alphabet Inc. - Overview
• Exhibit 51: Alphabet Inc. - Business segments
• Exhibit 52: Alphabet Inc. - Key offerings
• Exhibit 53: Alphabet Inc. - Segment focus

• 11.4 Amazon.com Inc.
• Exhibit 54: Amazon.com Inc. - Overview
• Exhibit 55: Amazon.com Inc. - Business segments
• Exhibit 56: Amazon.com Inc. - Key news
• Exhibit 57: Amazon.com Inc. - Key offerings
• Exhibit 58: Amazon.com Inc. - Segment focus

• 11.5 Apple Inc.
• Exhibit 59: Apple Inc. - Overview
• Exhibit 60: Apple Inc. - Business segments
• Exhibit 61: Apple Inc. - Key offerings
• Exhibit 62: Apple Inc. - Segment focus

• 11.6 Microsoft Corp.
• Exhibit 63: Microsoft Corp. - Overview
• Exhibit 64: Microsoft Corp. - Business segments
• Exhibit 65: Microsoft Corp. - Key offerings
• Exhibit 66: Microsoft Corp. - Segment focus

• 11.7 Netflix Inc.
• Exhibit 67: Netflix Inc. - Overview
• Exhibit 68: Netflix Inc. - Business segments
• Exhibit 69: Netflix Inc. - Key offerings

• 11.8 Sirius XM Holdings Inc.
• Exhibit 70: Sirius XM Holdings Inc. - Overview
• Exhibit 71: Sirius XM Holdings Inc. - Business segments
• Exhibit 72: Sirius XM Holdings Inc. - Key news
• Exhibit 73: Sirius XM Holdings Inc. - Key offerings
• Exhibit 74: Sirius XM Holdings Inc. - Segment focus

• 11.9 Sony Corp.
• Exhibit 75: Sony Corp. - Overview
• Exhibit 76: Sony Corp. - Business segments
• Exhibit 77: Sony Corp. - Key offerings
• Exhibit 78: Sony Corp. - Segment focus

• 11.10 Spotify Technology SA
• Exhibit 79: Spotify Technology SA - Overview
• Exhibit 80: Spotify Technology SA - Business segments
• Exhibit 81: Spotify Technology SA - Key offerings
• Exhibit 82: Spotify Technology SA - Segment focus

• 11.11 Tencent Music Entertainment Group
• Exhibit 83: Tencent Music Entertainment Group - Overview
• Exhibit 84: Tencent Music Entertainment Group - Business segments
• Exhibit 85: Tencent Music Entertainment Group - Key news
• Exhibit 86: Tencent Music Entertainment Group - Key offerings

• 11.12 The Walt Disney Co.
• Exhibit 87: The Walt Disney Co. - Overview
• Exhibit 88: The Walt Disney Co. - Business segments
• Exhibit 89: The Walt Disney Co. - Key offerings
• Exhibit 90: The Walt Disney Co. - Segment focus

12 Appendix

• 12.1 Scope of the report

• 12.2 Currency conversion rates for US$
• Exhibit 91: Currency conversion rates for US$

• 12.3 Research methodology
• Exhibit 92: Research Methodology
• Exhibit 93: Validation techniques employed for market sizing
• Exhibit 94: Information sources

• 12.4 List of abbreviations
• Exhibit 95: List of abbreviations

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Technavio Research
Jesse Maida
Media & Marketing Executive
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SOURCE Technavio