Naked Lime Marketing Named to Mitsubishi Diamond Digital Solutions Program

Naked Lime Marketing Designated an Approved Website Partner in the Mitsubishi Motors Diamond Digital Solutions ("DDS") Program

Apr 02, 2014, 10:30 ET from Naked Lime Marketing

KETTERING, Ohio, April 2, 2014 /PRNewswire/ -- Naked Lime Marketing announced today that it has been named an approved website partner in the Mitsubishi Diamond Digital Solutions ("DDS") Program. As an approved partner, Naked Lime is able to offer to U.S. Mitsubishi dealers websites that meet Mitsubishi's standards for design, themes, and messaging.

"Consumers today use nearly 20 sources to help make the decision of which car to buy and which dealership to visit," said Jim Wright, vice president and general manager of Naked Lime. "Those sources range from OEM and dealer websites to social media, online reviews, and word of mouth. With consumers using that many sources, having a consistent brand presence – online, at the dealership, and in every marketing and advertising channel – is an important part of how dealers build trust with consumers and drive retail action. We're pleased to be part of the Mitsubishi Diamond Digital Solutions Program to help dealers in their network stay aligned with the Mitsubishi brand and attract more consumers to the dealership."

As part of the Mitsubishi DDS Program, Naked Lime will receive content, graphics, and campaign materials from Mitsubishi that will be seamlessly added to dealer websites by Naked Lime's team of web support professionals. This will allow Mitsubishi dealers to remain in alignment with their automaker's brand standards and messaging while also allowing them to take advantage of the capabilities in Naked Lime's web tools and services.                                                 

About Naked Lime Websites

Naked Lime Websites help dealers:

  • Outrank their competition in organic search results more than 85 percent of the time.
  • Keep visitors on the site longer with easy-to-use site navigation, consistent messaging, and interactive features.
  • Measure the results of their return on investment with built-in website reporting and analytics.

In addition to web services, Naked Lime also provides full-service, data-driven marketing and advertising services for automobile retailers. For more information, visit

About Naked Lime Marketing

Naked Lime's Naked Truth: Deliver fresh and innovative full-service marketing, advertising, and web solutions and services that help automotive dealers turn the heads of consumers and inspire consumer loyalty at every point in the retail process. Connect with Naked Lime on the Web:, Facebook:, or Twitter:

SOURCE Naked Lime Marketing