Nassau Candy Brings UNREAL Quality and Taste to Market

NEW YORK, Sept. 3, 2013 /PRNewswire/ -- Nassau Candy, the leading manufacturer, importer and distributor of specialty confections and fine foods, today announced the addition of UNREAL^® candy to its extensive catalog of quality products available for immediate order to retailers nationwide.

(Photo:  http://photos.prnewswire.com/prnh/20130903/NY72911)

Made with up to 40% less sugar and only real food ingredients, UNREAL has "unjunked" America's favorite candies by using no chemicals, no artificial ingredients, no hydrogenated oils, no corn syrup, and no genetically modified organisms (GMOs).

Started by 13-year old Nicky Bronner who asked the simple question, "Why do our favorite foods have to be so bad for us?" UNREAL candy has garnered the favor of notable celebrities Matt Damon, Gisele Bundchen, Bill Gates, Tom Brady and others, sweetening UNREAL's retail popularity. UNREAL Candy has also unveiled a bold new look, packaging, and product names that capture the brand's fun, "unjunked" philosophy to healthy snacking.

Their five candy varieties, all available immediately from Nassau Candy, are:

• Gimme Ones: Candy Coated Chocolates 
• Smooth One: Chocolate Caramel Nougat Bar
• Nutty Ones: Candy Coated Chocolate Peanuts
• Loaded One: Chocolate Caramel Peanut Nougat Bar
• Double One: Peanut Butter Cups

"The benefits to eating and snacking healthier are obvious, but they aren't always fun," notes Randy Goldbaum, Vice-president of Confectionary Sales at Nassau Candy. "UNREAL not only 'unjunks' the junk food market, but also lets consumers have fun doing it. Their playful branding is up there with the best of the best, and has definitely earned its place in the candy aisle!"

About Nassau Candy: Founded in 1920 as a neighborhood candy store, today Nassau Candy is America's premier private label manufacturer, and importer and distributor of branded specialty confections, gourmet foods, and fine perishables.. Nassau Candy leads the industry with more than 90 years of quality, value, and service. Learn more about Nassau Candy at www.nassaucandy.com.

About UNREAL: Based in Boston and founded by a 13-year-old kid, UNREAL® is the unjunked food company on a mission to unjunk the world. UNREAL has started with unjunking America's favorite candy, replacing all of the junk with real food ingredients, reducing the sugar, and making it taste better. Learn more about UNREAL at www.getunreal.com.

Eileen McGlone
Nassau Candy
(516) 433-7100
[email protected]

SOURCE Nassau Candy