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National Crowdfunding Association Partners with Equity Advertising Ventures to Help New Crowdfunding Industry


News provided by

National Crowdfunding Association

Sep 26, 2012, 05:00 ET

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New partnership will provide a full suite of marketing and communications products and services to NLCFA and its members.

WASHINGTON, Sept. 26, 2012 /PRNewswire-USNewswire/ -- The National Crowdfunding Association today announced that it has partnered with Equity Advertising Ventures, a San Diego-based marketing and communications firm, to create enhanced marketing campaigns in support of the NLCFA, its membership, and the crowdfunding industry as a whole.  The engagement will provide customized product and service offerings to all new and existing members of the NLCFA.

"As a central mission of the National Crowdfunding Association is to help entrepreneurs achieve their dreams, we welcome this exciting new partnership with EAV," said David Marlett, Executive Director of the trade association. "We are in constant search for entities that can enhance our NLCFA offerings and we are confident that our members will find EAV a powerful addition to the organization."

The multi-platform Agency of Record partnership will include marketing and communications engagements, equity advertising campaigns, public/media relations and social media programs, digital assets, and media buying services. Additionally, Equity Advertising Ventures will assist with sales and marketing of strategic partnerships and organizational alliances.

"We are thrilled to be a part of the NLCFA family," said Ray Davies, President of EAV. "The NLCFA has assembled an outstanding team of individuals and businesses committed to the crowdfunding industry and we welcome the opportunity to join their stable of partners.  I am also personally honored to be joining their Board of Directors as the Director of Marketing."

Equity crowdfunding, a revolutionary way of financing businesses in the U.S., arose from part of the JOBS Act signed into law by President Obama on April 5, 2012.  That Act allows small and start-up businesses to raise up to $1 million per year by issuing equity or debt securities to many small investors through an online site (portal).   Equity crowdfunding adds the investment element to what is an already successful donation model, popularized by online portals such as Kickstarter.

For additional information about the Equity Advertising Ventures please contact them at 216.410.3378 or visit www.equityadvertisingventures.com.  To learn more about the National Crowdfunding Association, please visit www.NLCFA.org.

ABOUT NATIONAL CROWDFUNDING ASSOCIATION 
The NLCFA was formed in March 2012, prior to the passage of the JOBS Act of 2012 authorizing investment crowdfunding in America. NLCFA provides its members with opportunities to shape the industry, learn the details of the marketplace, stay informed and stay ahead of this dynamic industry. The mission of the National Crowdfunding Association is to support, educate, and protect the American crowdfunding market. NLCFA represents the investors and entrepreneurs, and those that serve their interests, in every crowdfunding transaction, whether donation-based or equity-based.

ABOUT EQUITY ADVERTISING VENTURES 
Headquarter in San Diego, California, Equity Advertising Ventures is a full-service marketing and communications firm. The agency provides integrated creative solutions across the entire marketing mix, including communications strategy, engagement marketing, production, Internet marketing, public relations, social media, web and digital development, and two proprietary programs which include EAV Organizational Audits and EAV Equity Advertising. For more information, visit www.equityadvertisingventures.com.

Media Contact:
David Marlett
[email protected]
214-208-2148

SOURCE National Crowdfunding Association

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